Electriclemonade.Com

read moreIn this day and age, nobody will buy from your brand unless you earn their trust through clear and effective communication in the form of digital content. This content has to connect to the heart and soul of your audience. The content has to be honest, authentic, humble, and human. Science confirms that our buying decisions are heavily influenced by our emotions. We back these emotional decisions with logic. At Electric Lemonade, we are in the relationship and trust building business. We establish trust and cultivate meaningful relationships and human connection with your potential customers and clients through authoritative digital content creation and marketing that achieve long-term goals for brands.

read moreIn today's world, consumers rarely have to interact with traditional forms of marketing before making a purchase decision. When a prospective customer is considering your product or service, most, if not all, of their research is done online. You'd be hard pressed to find a company who isn't engaging in some kind of digital marketing. If you have a website, you're participating in digital marketing. The question is, are you using digital marketing to its greatest advantage for your business? It is something that an online community will link to or share on social media because it was helpful, useful, or entertaining.

read moreIn the digital age, companies have to earn new clients and customers online by establishing trust. The most effective way to establish trust and a human connection with someone that you don't know is through clear communication and information or content. Information marketing or content marketing is the practice of educating your audience of prospective customers before you present your products or services. As online attention spans decrease and the amount of published content increases, many organizations' websites are sinking in a sea of sameness.