Marketing on the Web
Advertising Agency in Huntsville, AL
Marketing on the Web provides SEO and SEM services to the Huntsville Alabama area. Our focus is optimizing and marketing websites to maximize results. Googles algorithm employs over 200 variables in determining the ranking of sites. At the core of the algorithm is Quality Content, Site Architecture, Incoming Links, and freshness.Quality Content
Your sites content must convey its purpose in a clear fashion and, within seconds, convince your visitors that they have found something worth further exploration. In order for the search engine to target your content, however, the copy must contain key phrases that can be married to the searchers requests.
Site Architecture
The architecture of your site should convey in hierarchical fashion the relationship and importance of your content. Also, it is imperative to have clear navigation that helps your visitors to locate the information they are seeking, that informs your visitors where they currently are on your site, and that is intuitive to use.
Incoming Links
The quality and quantity of incoming links are at the core of Googles Page Rank algorithm. Incoming links can come from many sources, including blogs, forums, social networking sites, and press releases. Theses links serve as votes that signal the importance and relevance of your content to search engines.
Freshness
The freshness (or recency) of your content is also a factor in how your content ranks in the search results. This means that businesses that routinely update the content of their website will rank higher in the search results than websites that rarely change.
Areas Served
- Huntsville, Alabama
Business Details
- Year established: 2007
- Number of employees: 2
Professional Associations & Certifications
- Google Partner
Social Profiles
Contact Details
Testimonials
Felica Sparks
read moreI would recommend MOTW over any other company that focuses on SEO!! They are the scientist of all things on the web. And truly nice guys, wonderful to work with!!
Carmelita Iglesias
read moreI have had the absolute pleasure of working with Philip and John at Marketing on the Web for the past six months and have been blown away with their work. What an amazing team! They have gone above and beyond for us in every respect! Website traffic has increased tremendously, our digital presence is one of the best in our industry, and social media is exploding of the page! We could not be happier with their work, their expertise, and dedication to our company. There is simply no other company locally that can provide what they can, I highly recommend them.
Reviews Write a Review
Ben Macklin
Nov 25, 2019
Highly recommend!
I highly recommend MOTW for anyone need help marketing their business online. I have worked with John and Philip for almost 10 years and they are the best online marketing specialists in North Alabama. They manage our SEO efforts, social media marketing, and website content. Their efforts have helped our company improve its online visibility, which has resulted in a considerable increase in website traffic each month. We communicate monthly regarding our SEO campaigns, they keep us informed of any platform changes, they offer recommendations to improve our efforts, and they are always quick to respond to questions. If you are looking for help growing your business online, you should consider MOTW. Value for Money
Service & Support
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Keith Lowe
Nov 25, 2019
Amazing
I've known John Allen for many years and I just wouldn't use anyone else. He has proven his value and integrity to me over and over. SEO is a very deep pool and John knows this stuff and therefore I don't have to. I simply can't recommend John highly enough - he is amazing. Value for Money
Service & Support
Quality
Location