Neon Goldfish Marketing Solutions

read moreIf you're only hearing crickets and not the sound of the phone ringing, ‘Houston, there's a problem.' Find out how to turn it around and get your customers to connect and how to turn your website into a lead machine. If we know anything for sure about 2020, it's that change is something we now expect daily. We are open. Remember the Telephone Game back when you were a kid? Here's a quick refresher. Everyone stands in a line. The first person whispers a message in the second person's ear. The second person then whispers that message into the third person's ear and so on.

read moreAnyone that has a business can likely tell you all about traditional marketing. We are talking about channels such as television, radio, billboards, print display ads, cold calling. Inbound marketing takes the opposite approach. Its goal is to attract consumers through the creation of targeted content that answer basic questions and needs. Emphasis is placed on a thorough understanding of the exact type of person you want to become your customer and catering specifically to them. The following steps represent the four stages of the Inbound Methodology.

read moreWhen you first heard about our company, you may have asked yourself a few questions like, What kind of web marketing company is named Neon Goldfish? What does that even mean, anyways? This company can't possibly be any typical marketing business. It all began back in 1990-something, when two high school guys living in Monroe, MI sat around dreaming of their futures. Their ultimate plan. Fast-forward to 2007, and two dreamers found themselves all grown up, working in different areas of the marketing industry.

read moreYour logo will provide consumers with a visible image that they will forever associate with your company, products, and services. But, a poorly designed logo that is easy to forget will mean that your company is easy to forget, too. Your logo should be memorable, unique, and representative of your company and goals. Just like jingles and company slogans that are quoted over and over again, your logo should be that light bulb over your consumers' heads, reminding them that they need what you've got.

read moreYour website is one of the most important tools you can utilize today in order to successfully market your business to the world. The world is dynamic, always evolving and changing, and your business is, too. Your website design needs to accurately reflect the dynamic changes your company aspires for. Don't let your customers' first exposure to your business be from an out-dated, uninviting website. From start to finish, your website will most likely serve as a one-stop-shop during your customer's buying journey.