Peerless Optical

Peerless Optical was established in 2003 by Mr. Gerald Woodard to supply an inexpensive method for people to acquire high-quality, finished prescription eyeglasses. The business concept for Peerless Optical is built on his previous success in establishing Frame-N-Lens Optical. Mr. Woodard is highly regarded in the optical industry as the founder of Frame-N-Lens Optical, achieving a dominant position as an innovative low price leader providing high-quality prescription eyeglasses. Mr. Woodard grew the chain to 98 stores in less than 10 years through his extraordinary business experience and leadership abilities.