Percepta Associates

read moreAt Percepta we offer suppliers of research, applied and medical life science products and services market-specific insights and direction. We do this by providing primary market research, secondary market intelligence reports and consulting services that are tailored, guiding, and deliver better visibility and certainty to simplify your business decisions and strategies. Percepta achieves this through our proprietary panel of active life scientists, long industry tenure and deep technical knowledge.

read moreWhether your company is just entering a new market or has been a longtime participant, plotting the right business course depends on understanding that landscape. To succeed, you will require cogent, thorough knowledge of the opportunities and obstacles that lay ahead. This is what Percepta delivers. As a strategic marketing consulting firm, Percepta emphasizes building a foundation of knowledge before making any key business decisions. That means getting up-to-date information from qualified sources, wherever they exist.

read morePercepta follows a proven, collaborative process that has evolved from hundreds of clients interactions since our inception in 2005. After an initial inquiry is received from a customer, we schedule a discussion with the project sponsor that allows us to understand the project basics, including a first look at goals and objectives, the project timeline, and the desired target audience. This allows us to craft a customized project proposal, which summarizes the project and provides a detailed budget for the work.

read moreEvery project is different. To provide accurate data and reliable strategic recommendations that you can rely on, Percepta has developed a proven process that identifies the best way to answer your bioscience questions. The Percepta process has been honed through the implementation of literally hundreds of custom market research projects. We never force a project to fit a "cookie cutter" solution and our methodologies are always tailored to your unique situation. Our process includes thorough discussions with key stakeholders at your company that crystalize project goals and objectives to help our team recommend and implement the most suitable method(s) for your situation.