Superior Trading

In 1959, Burk and Mary Chung opened a tiny retail shop in San Francisco's Chinatown. They gradually grew to specialize in ginseng and herbal products. SUPERIOR was the exclusive agent and pioneer for Korea's Office of Monopoly Korean Red Ginseng Roots for North America and Europe. SUPERIOR was exclusive importer and pioneer for Haw Par Brothers Tiger Balm in the US. Burk Chung was the 1st Asian buyer of Cultivated American Ginseng to purchase roots in Wisconsin.