UGG Australia Concept

The UGG Australia story started in 1978, when Brian Smith, a young surfer from Australia, took a trip to the US with a bag full of sheepskin boots. After finding a new home amongst California surfers, the UGG Australia brand started to take shape. Deckers Outdoor Corporation acquired UGG Australia in 1995. By 1998, the product line had grown to include two boots, four slippers, and a few casuals. It was in 1998 that UGG Australia brand 1st stepped up alongside the world's best luxury footwear brands.