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Luxury Jewelry & Custom Designs in Merced, CA
At De Vons Jewelers, we have dedicated ourselves to providing exceptional jewelry and timepieces that celebrate life's most meaningful moments. Our expertise spans engagement rings, wedding bands, luxury watches from renowned brands like Rolex and Breitling, and custom-designed pieces tailored to individual preferences. With over four decades of experience serving communities across California and Nevada, our team combines craftsmanship with personalized service to ensure every client finds the perfect symbol of their story. We prioritize sustainability and longevity in our collections, offering both mined and lab-grown diamond options to meet diverse ethical and aesthetic needs.

Our stores feature dedicated design studios for creating bespoke jewelry, supported by knowledgeable staff who guide customers through every step of the selection or customization process. We stand behind our products with comprehensive warranties and trade-up policies, reflecting our commitment to long-term customer satisfaction. Our locations in major shopping centers ensure accessibility, while our online platform provides convenient exploration of our curated collections. Through participation in local events and a focus on community engagement, we strive to be more than just a retaileroffering trusted guidance and expertise in the world of fine jewelry.
Services
Engagement Rings Wedding Bands Custom Jewelry Design Luxury Watches Diamond Jewelry Bridal Collections Lab-Grown Diamonds Watch Repair Services Trade-Up Programs Warranty Services
Highlights and features
  • We offer a wide selection of engagement rings and luxury watches from renowned brands like Rolex and Breitling.
  • Our custom design studios create personalized jewelry tailored to individual preferences and stories.
  • We provide both mined and lab-grown diamond options to meet diverse ethical and aesthetic needs.
  • Our comprehensive warranties and trade-up policies ensure long-term value and satisfaction.
  • Experienced staff guides customers through every step of selecting or customizing their perfect piece.
Services
Engagement Rings
Our engagement ring collection features classic solitaires, vintage-inspired designs, and modern settings crafted in platinum, gold, and palladium. Each piece is available in both mined and lab-grown diamond options, with customization services to create a unique symbol of commitment. Our expert consultants provide guidance on diamond quality, metal selection, and sizing to ensure a perfect fit for every proposal.
Custom Jewelry Design
The custom design process begins with a consultation to understand your vision, followed by hand-drawn sketches and 3D digital renderings. Our master artisans use traditional techniques and cutting-edge technology to transform ideas into wearable art, whether recreating heirloom pieces or crafting entirely new designs. Clients receive detailed cost breakdowns and timelines before production begins.
Luxury Watches
We offer an extensive selection of luxury watches from Rolex, Breitling, Tudor, Longines, and Omega, including limited editions and flagship models. Our certified technicians provide servicing and repairs using genuine manufacturer parts, while our sales team offers expertise on watch movements, materials, and investment potential. Trade-in options are available for pre-owned timepieces.
Wedding Bands
Our wedding band collection includes matching sets for couples, available in platinum, white gold, yellow gold, and titanium. Styles range from traditional polished bands to textured designs with diamond accents. We offer engraving services and provide guidance on comfort fit options and proper sizing for lifelong wear.
Diamond Jewelry
The diamond jewelry collection features necklaces, earrings, bracelets, and pendants showcasing both classic and contemporary designs. Each piece undergoes rigorous quality checks for cut, clarity, and setting security. Our staff provides education on diamond certification processes and helps clients select pieces that balance beauty with investment value.
People
Dave Molesworth
Store Manager
With over 15 years in luxury retail, Dave leads our Merced location, focusing on customer satisfaction and team development. He specializes in engagement ring consultations and store operations management.
Shawn Trujillo
Store Manager
Shawn manages the Sacramento location with expertise in luxury watch sales and client relations. He has trained extensively with Rolex and Breitling representatives to provide in-depth product knowledge.
Darrin Cody
Store Manager
Darrin oversees our Reno store, bringing 12 years of jewelry industry experience. His focus areas include bridal collections and custom design project coordination.
Matt Teresi
Store Manager
As Roseville location manager, Matt specializes in diamond education and investment-grade jewelry. He has earned multiple industry certifications in gemology and appraisal standards.
James Ato
Store Manager
James manages our Yuba City store, emphasizing community engagement and personalized service. He has developed programs for local charity partnerships and customer loyalty initiatives.
Questions
What customization options are available for engagement rings?
We offer metal type selection, diamond shape choices, and engraving options. Our design studio can modify existing settings or create entirely new designs based on your preferences.
Do you provide diamond certification for your jewelry?
Yes, all our diamonds come with certification from recognized grading laboratories. We provide documentation detailing cut, color, clarity, and carat weight for transparency.
What warranty coverage do you offer on luxury watches?
We provide manufacturer warranties on new timepieces, plus extended service plans. Our certified technicians use genuine parts for repairs to maintain warranty validity.
Can I trade in my existing jewelry?
Yes, we offer trade-in programs for both jewelry and watches. Our appraisers evaluate pieces based on material value, brand, and condition to determine fair credit toward new purchases.
What are your store hours during holidays?
Holiday hours vary by location. We typically maintain regular schedules but may adjust closing times on major holidays. Check our website or contact your local store for specific details.