Business Details
37 Years
experience
Emergency
services
Creative Advertising & Marketing Solutions in Bakersfield, CA
Since 1989, Saba Agency has established itself as a prominent, award-winning advertising agency dedicated to delivering comprehensive marketing solutions. Our expertise spans creative marketing strategies, brand development, website design and maintenance, video production, social media management, digital advertising, and print design. We prioritize understanding client visions through collaborative brainstorming sessions, ensuring functional designs that effectively communicate brand narratives.Our commitment to personalized service fosters long-term client relationships, with every project receiving tailored attention to meet deadlines and exceed expectations. With a team of experienced professionals, we combine strategic planning and creative execution to help businesses achieve measurable results through targeted media campaigns and innovative design solutions.
Services
Marketing Strategy
Web Design
Video Production
Social Media Management
Digital Advertising
Print Design
Media Services
Safety Programs
Details
- Year established: 1989
Highlights and features
- We offer 35+ years of experience in advertising and marketing since 1989
- Our full-service agency provides integrated branding and digital solutions
- We prioritize personalized attention with dedicated account executives
- Award-winning creative team with Addy-recognized design expertise
- 24/7 availability through our toll-free support line
Services
Marketing Strategy
We develop comprehensive marketing strategies tailored to business objectives. Our approach combines market analysis, brand positioning, and campaign planning to create cohesive marketing roadmaps. Services include competitive research, messaging frameworks, and multi-channel promotion strategies that align with client goals and target audiences.
Web Design
Our web design team creates responsive, user-friendly websites that reflect brand identity. Services include custom UI/UX design, CMS implementation, and e-commerce solutions. We focus on creating intuitive navigation structures and mobile-optimized experiences that enhance user engagement and conversion rates for businesses of all sizes.
Video Production
We produce professional video content for marketing and corporate communications. Services include concept development, filming, editing, and post-production. Our team creates promotional videos, explainer animations, and social media content that effectively convey brand messages through compelling visual storytelling techniques.
Safety Programs
Our safety program development includes customized training materials and implementation frameworks. We help organizations create culture-specific safety protocols, compliance documentation, and employee engagement systems. Services cover program design, training delivery, and progress tracking to reduce workplace incidents and improve safety culture.
Social Media Management
We manage comprehensive social media strategies across major platforms. Services include content creation, audience engagement, and analytics reporting. Our approach focuses on building brand presence through targeted campaigns, community management, and data-driven optimization to maximize return on investment for clients.
People
Tom Saba
President
Tom Saba, agency president, holds a marketing degree from California State University Bakersfield. With over three decades in advertising, he combines strategic leadership with creative vision. A Bakersfield native, he balances agency management with marathon running and painting.
Cathy Berthiaume
Senior Account Executive
Cathy Berthiaume brings 25+ years of agency experience to our creative division. An Addy award-winning designer, she specializes in campaign coordination and brand development. Her expertise ensures clients receive strategically sound marketing solutions with creative excellence.
Sharon Spittler
Senior Account Executive
Sharon Spittler offers 15 years of digital communications expertise to our media division. With deep roots in Bakersfield's business community, she helps clients navigate modern marketing challenges while maintaining traditional values of client service.
Charlie McKay
Graphic Designer
Charlie McKay specializes in social media strategy and digital marketing. A Bakersfield College graduate, he combines technical expertise with creative flair to develop engaging visual content that drives client success across online platforms.
Nectali Castellanos
Front End Developer
Nectali Castellanos joined Saba Agency in 2015 after studying computer science at UC Merced. He focuses on creating technically sound, visually appealing web solutions that balance functionality with aesthetic design principles for optimal user experiences.
Questions
What services does Saba Agency offer?
We provide marketing strategy, web design, video production, social media management, digital advertising, print design, media services, and safety program development.
How long has Saba Agency been in business?
Saba Agency has delivered marketing solutions since 1989, with our team members collectively representing decades of industry experience.
Do you serve clients outside Bakersfield?
While based in Bakersfield, we serve clients throughout Kern County and the California Central Valley region with both local and regional campaigns.
What makes Saba Agency different from other agencies?
Our personalized approach combines 35+ years of experience with dedicated account management and a proven process that emphasizes collaboration and measurable results.
Can you help with emergency marketing needs?
Yes, our 24/7 availability ensures we can respond to urgent marketing needs through our toll-free support line at any time.
Do you offer safety program development services?
Yes, we create customized workplace safety programs including training materials, implementation frameworks, and progress tracking systems for various industries.
