Business Details
50+ Years
experience
Your Trusted Harley-Davidson Dealer in Amarillo, TX
Tripps Harley Davidson has been Amarillo's premier Harley-Davidson dealership since 1956, offering an unwavering commitment to customer service and motorcycle excellence. Founded by P.W. Tripp in Roswell, NM, and relocated to Amarillo in 1963, our dealership has grown from a modest garage to a full-service facility spanning decades of family ownership. We specialize in new and pre-owned Harley-Davidson motorcycles, genuine parts, accessories, and MotorClothes apparel, backed by certified technicians who ensure your ride remains road-ready year-round. Our third-generation leadership, including General Manager Jason Tripp and MotorClothes Manager Christy Tripp, continues the legacy of personalized service that has defined our business for over 56 years.Located at 6040 W Interstate Hwy 40, we serve riders in Amarillo, Canyon, Pampa, and Dumas, offering financing options, customization services, and a showroom featuring the latest Harley-Davidson models. Our dedication to the community and motorcycle culture is reflected in our event calendar, local rides, and Amarillo H.O.G. chapter support. With a history rooted in passion for the open road, we remain committed to delivering the ultimate Harley-Davidson experience through integrity, expertise, and a relentless focus on customer satisfaction.
Services
Motorcycles
Parts
Service
Financing
Apparel
Details
- Year established: 1956
Highlights and features
- We have over 56 years of experience as Amarillo's only authorized Harley-Davidson dealership.
- Our certified service technicians provide expert maintenance and repairs for all Harley models.
- We offer a complete line of genuine Harley-Davidson parts, accessories, and MotorClothes apparel.
- Our family-owned business prioritizes personalized service and community engagement.
- We provide customization services and financing options tailored to riders' needs.
Services
Motorcycles
We offer the complete line of new Harley-Davidson motorcycles, including Touring, Cruiser, Trike, and Sport models, alongside a selection of pre-owned bikes. Our inventory features the latest Street Glide, Road Glide, Fat Boy, and Low Rider ST models. Certified technicians ensure every motorcycle meets rigorous performance standards before delivery.
Parts
Our parts department stocks genuine Harley-Davidson components and accessories for customization and maintenance. From engine upgrades to aesthetic enhancements, our team assists with sourcing specialized parts not in stock. Customization services help riders personalize their motorcycles to reflect individual style and functionality.
Service
Certified service technicians provide expert maintenance, repairs, and seasonal tune-ups for all Harley-Davidson models. Our service department handles everything from routine oil changes to complex engine diagnostics, ensuring optimal performance. Appointments are available for scheduled maintenance or urgent repairs.
Financing
We offer competitive financing options for new and used motorcycle purchases, including low APR programs and military/first responder discounts. Our finance team assists customers in securing tailored payment plans. Special promotions and trade-in valuations simplify the buying process for budget-conscious riders.
Apparel
The MotorClothes department features Harley-Davidson apparel, accessories, gifts, and collectibles. From riding gear to casual wear, our collection includes branded jackets, helmets, and lifestyle products. Seasonal merchandise and exclusive items cater to both avid riders and fans of the brand.
People
P.W. Tripp
Founder
Founded Tripps Harley Davidson in 1956, establishing a legacy of motorcycle excellence and customer service. Relocated the dealership to Amarillo in 1963, laying the foundation for three generations of family ownership.
Terry Tripp
Former Owner
Took over operations in 1986, expanding the dealership to its current I-40 location in 1997. Maintained the business's reputation as Amarillo's only authorized Harley-Davidson dealership for 21 years.
Jason Tripp
General Manager
Assumed leadership in 2008, overseeing daily operations and dealership growth. Focuses on preserving family values while modernizing services, including a 2010 facility expansion to enhance customer experience.
Christy Tripp
MotorClothes & Merchandise Manager
Manages the MotorClothes department since 2008, curating Harley-Davidson apparel and merchandise collections. Ensures the store offers the latest branded products, from riding gear to collectibles.
Carrie Tripp
Former MotorClothes Manager
Previously managed the MotorClothes department before leaving to start her own business. Contributed to the growth of the apparel and accessories division during her tenure.
Questions
What Harley-Davidson models do you carry?
We stock new Touring, Cruiser, Trike, and Sport models including Street Glide, Road Glide, Fat Boy, and Low Rider ST, plus pre-owned options.
Do you offer motorcycle financing?
Yes, we provide competitive financing with low APR programs, military discounts, and trade-in valuations to simplify your purchase.
What parts and accessories are available?
Our parts department offers genuine Harley-Davidson components, customization kits, and hard-to-find accessories for all motorcycle models.
Are service appointments required?
While walk-ins are welcome, scheduling appointments ensures priority access to our certified technicians for maintenance or repairs.
Do you sell MotorClothes apparel?
Yes, we carry the full line of Harley-Davidson MotorClothes, including jackets, helmets, casual wear, and collectible merchandise.
What areas do you serve?
We serve Amarillo, Canyon, Pampa, Dumas, and surrounding Texas regions from our I-40 location since 1997.
