Business Details
Your Trusted Source for Designer Eyewear in Dallas
Fashion Optical has been a trusted destination for designer eyewear in Dallas since 1998. Our team combines decades of expertise with a passion for fashion to help clients find perfect frames from global luxury brands. We offer comprehensive vision care services including eye exams, prescription lenses, and contact fittings. With an in-house lab and certified optometrists, we provide same-day adjustments and repairs.Recognized as Best Optical Store by Dallas Voice readers for 19 consecutive years, we maintain partnerships with top designers like Tom Ford, Dior, and Gucci. Our price-match guarantee ensures competitive pricing on all frames. Located in Oak Lawn near Uptown, we serve Dallas residents and visitors seven days a week with personalized service.
Services
Designer Eyewear
Prescription Lenses
Eye Exams
Contact Lenses
Price Match Guarantee
Highlights and features
- Certified optometrists provide comprehensive eye exams on-site
- In-house lab enables same-day lens adjustments and repairs
- Price-match guarantee on all designer frames
- Largest Tom Ford Eyewear collection in Texas
- Award-winning service since 1998 with 19 consecutive 'Best Optical' wins
What people say
Best optical store
Affordable luxury
Extensive designer collection
Expert optometrists
Price match guarantee
Services
Designer Eyewear
We offer the largest selection of luxury eyewear in Texas featuring Tom Ford, Dior, Gucci, and 50+ international designers. Our expert stylists help clients find frames that complement facial features and personal style. All frames include complimentary adjustments and come with our price-match guarantee.
Prescription Lenses
Our certified optometrists provide comprehensive eye exams and prescribe precision-crafted lenses. We offer progressive, bifocal, and single-vision options with anti-reflective coatings and UV protection. All lenses are fitted to exact facial measurements for optimal comfort and vision clarity.
Eye Exams
Board-certified optometrists conduct thorough eye health assessments and vision testing. Services include digital retinal imaging, glaucoma screening, and contact lens fittings. We accept major vision insurance plans and provide detailed reports for medical follow-up needs.
Contact Lenses
We offer daily, weekly, and monthly disposable contacts for vision correction. Our specialists fit specialty lenses for astigmatism and presbyopia. All contact lens purchases include complimentary follow-up evaluations to ensure proper fit and eye health maintenance.
Price Match Guarantee
If you find a lower price on identical frames within 14 days of purchase, we'll match it. Customers submit online price comparisons through our website for verification. This guarantee applies to authorized retailers and includes both prescription and non-prescription frames.
People
Morgan Gianni
Owner
Morgan Gianni has been a leading figure in Dallas' optical industry for over 25 years. His expertise in designer eyewear and commitment to personalized service have made Fashion Optical a premier destination. Morgan personally curates our luxury frame collection and ensures exceptional customer experiences.
Questions
What designer eyewear brands do you carry?
We feature over 50 luxury brands including Tom Ford, Dior, Gucci, Versace, Jimmy Choo, and exclusive European collections. New designers are added weekly to maintain the most comprehensive selection in Texas.
Do you offer eye exams and vision testing?
Yes, our certified optometrists provide comprehensive eye exams, contact lens fittings, and vision testing. We use advanced diagnostic equipment to assess eye health and prescribe corrective lenses.
Can you match online prices for frames?
Our price-match guarantee allows customers to submit verified online prices for identical frames within 14 days of purchase. We'll match the price when presented with valid proof from authorized retailers.
What insurance plans do you accept?
We accept VSP, Spectera, United Health Care, Davis, and Superior Vision plans. Our staff will verify coverage details and process claims to maximize your vision care benefits.
Are your opticians certified?
All our optical professionals maintain current ABO certifications. Our team includes specialists in frame styling, lens technology, and facial geometry analysis to ensure perfect eyewear fit and function.
Do you offer same-day service?
Our in-house lab provides same-day adjustments, repairs, and select lens replacements. For custom prescriptions, we offer expedited processing options with typical turnaround times of 24-48 hours.