Business Details
Luxury Brand Group: Expert Luxury Brand Marketing
Luxury Brand Group has established itself as a premier brand communications agency specializing in luxury lifestyle and consumer products. With over 40 years of combined experience in luxury marketing, advertising, and public relations, our team delivers results-oriented strategies tailored to the unique demands of the jewelry, fashion, fragrance, and cosmetic industries. Founded by Frank Proctor, a seasoned professional with more than two decades of expertise in fine jewelry and luxury goods, we combine deep industry knowledge with a hands-on approach to elevate our clients' brands. Our national network of publicists, writers, editors, and creative professionals ensures personalized service while maintaining lean operational costs. We specialize in innovative advertising campaigns, strategic public relations, and exclusive showroom services that drive brand awareness and foster lasting relationships with key influencers.Our proven track record includes placing over $250 million in consumer, luxury, and trade advertising across print, digital, and broadcast platforms. Clients benefit from our ability to evaluate and optimize marketing budgets, develop viral campaigns, and execute high-impact events that resonate with target audiences. Our commitment to excellence is reflected in our long-standing partnerships with leading media outlets, celebrities, and stylists who trust our expertise to showcase their brands. We pride ourselves on being a trusted partner for luxury brands seeking to enhance their market presence through data-driven strategies and creative execution. Our clients consistently return for our accountability, creativity, and ability to deliver measurable results in competitive markets.
Services
Advertising
Public Relations
Showroom Services
Digital Marketing
Brand Strategy
Event Management
Media Placements
Influencer Relations
Highlights and features
- We offer 40+ years of combined luxury marketing expertise.
- Our national network of media contacts ensures premium placements.
- We specialize in cost-efficient, results-driven advertising campaigns.
- Our team has placed over $250 million in luxury advertising.
- We provide hands-on PR and event management services.
What people say
Excellent media partner
Professional and knowledgeable
Savvy media negotiators
Creative and impactful programs
Prompt and personable service
Services
Advertising Campaigns
Luxury Brand Group creates targeted advertising campaigns across print, digital, and broadcast platforms. We specialize in cost-efficient media strategies that build brand awareness through creative execution and data-driven placements. Our team evaluates existing marketing budgets to optimize spending while developing innovative viral campaigns for luxury brands.
Public Relations
Our PR services focus on strategic media outreach and influencer partnerships. We leverage strong relationships with consumer and trade publications to secure editorial coverage, product placements, and celebrity endorsements. The team manages press kits, product launches, and event promotions to enhance brand visibility in competitive luxury markets.
Showroom Services
The Los Angeles showroom showcases luxury jewelry for celebrity and editorial placements. We facilitate product exposure through stylist partnerships, press preview events, and outreach to television programs. Our space features curated displays that highlight gemstones and diamonds for high-profile red carpet events and photo shoots.
Digital Marketing
We develop comprehensive digital strategies including social media management, influencer collaborations, and targeted ad campaigns. Our team executes content creation, analytics tracking, and engagement initiatives across platforms like Instagram, Facebook, and Pinterest to boost online presence for luxury brands.
Event Management
Luxury Brand Group plans and executes high-impact events for product launches and brand promotions. We handle all aspects from concept development to vendor coordination, ensuring memorable experiences that align with client objectives. Our track record includes successful events across jewelry, fashion, and lifestyle industries.
People
Frank Proctor
Founder & Principal
With 20+ years in luxury goods, Frank led Platinum Guild International's marketing efforts that grew North America's platinum market by 2000%. He specializes in brand strategy and media relations for high-end jewelry and fashion brands.
Jen Proctor
Creative Director
Jen oversees creative execution for advertising campaigns and showroom displays. Her expertise in visual storytelling and brand aesthetics has secured numerous high-profile placements for luxury clients across fashion and lifestyle sectors.
Randi Molofsky
Client Partner
A respected industry expert, Randi connects luxury brands with editorial opportunities. Her deep understanding of luxury consumer behavior and editorial trends helps clients achieve strategic brand recognition in competitive markets.
Questions
What services does Luxury Brand Group offer?
We provide advertising, public relations, showroom services, digital marketing, brand strategy, and event management for luxury brands in jewelry, fashion, and lifestyle sectors.
How experienced is Luxury Brand Group?
Our team has 40+ years of combined experience in luxury marketing, with a proven track record of placing over $250 million in consumer and trade advertising.
Which industries does Luxury Brand Group specialize in?
We focus on jewelry, fashion, fragrance, cosmetics, and luxury lifestyle products, leveraging deep industry knowledge to create targeted marketing solutions.
How does Luxury Brand Group handle public relations?
We utilize strong media relationships and strategic outreach to secure placements in consumer and trade publications, along with celebrity and influencer partnerships.
What areas does Luxury Brand Group serve?
We operate from offices in Orange County, Los Angeles, and New York City, serving clients nationally with a focus on luxury markets.
