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28 Years
experience
Authentic Hand-Knotted Persian & Oriental Rugs in Torrance, CA
Founded in 1998, Catalina Rug has established itself as America's premier source for hand-knotted Persian and Oriental rugs. Our founders, Rose and Jeff Shadkam, leverage over 35 years of combined industry expertise to personally curate every rug in our collection. By traveling directly to rug-producing regions and hand-selecting each piece, we eliminate middlemen to offer exceptional quality at competitive prices. Our commitment to authenticity is underscored by certificates of authenticity accompanying every rug, while our customer-centric approach includes virtual consultations with our co-founders and a 30-day return policy.

With two dedicated showrooms in Torrance, California, and a state-of-the-art online platform, we serve clients globally, combining traditional craftsmanship with modern convenience. Our inventory spans antique treasures to contemporary designs, catering to both first-time buyers and seasoned collectors. The recent relocation to an optimized showroom space featuring natural lighting and improved logistics demonstrates our ongoing dedication to enhancing the customer experience while maintaining the highest standards of quality and service.
Services
Persian Rugs Oriental Rugs Antique Rugs Wool Rugs Runner Rugs
Details
  • Year established: 1998
Highlights and features
  • 35 years of rug industry expertise from our co-founder Jeff Shadkam
  • Direct sourcing from artisan weavers eliminates middlemen markups
  • Transparent pricing with no negotiation required
  • Free shipping and 30-day money-back guarantee
  • Each rug includes a certificate of authenticity
What people say
Amazing works of art Rich colors Exceptional quality Timely delivery Expert guidance
Services
Persian Rugs
Our Persian rugs feature intricate floral patterns and traditional designs crafted from premium wool and silk. Each piece undergoes a 10-point inspection to ensure authenticity and durability. These investment-grade textiles maintain or increase in value over time.
Oriental Rugs
Authentic Oriental rugs showcase bold geometric patterns and timeless motifs. Made using centuries-old techniques, these durable floor coverings combine artistic beauty with practical functionality for modern living spaces.
Antique Rugs
Carefully curated antique rugs include rare 19th-century pieces and mid-century collectibles. Each item receives professional restoration while preserving historical integrity and craftsmanship authenticity.
Wool Rugs
Hand-knotted wool rugs offer exceptional durability and soft texture. Sourced from highland sheep, these eco-friendly textiles resist staining while maintaining vibrant colors through generations.
Runner Rugs
Custom-length runner rugs enhance narrow spaces with traditional and contemporary designs. Reinforced edges and durable materials ensure safety and longevity in high-traffic areas.
People
Jeff Shadkam
Co-Founder
With 35 years in the rug industry, Jeff personally sources each piece directly from artisan workshops. His expertise in identifying quality weaves and authentic craftsmanship ensures exceptional value for customers.
Rose Shadkam
Co-Founder
Rose provides personalized customer service and design guidance, leveraging her deep understanding of rug aesthetics and home decor integration. She hosts virtual consultations to help clients find perfect pieces.
Questions
How do you verify rug authenticity?
Each rug includes a certificate of authenticity detailing origin, materials, and craftsmanship verification through our direct sourcing process.
What shipping options are available?
We offer free shipping across the continental US with upgraded delivery options available for international orders and large items.
Can I return a rug?
Yes, we provide a 30-day money-back guarantee with free return shipping for all purchases.
Do you offer virtual consultations?
Yes, schedule video calls with our co-founders to view rugs up close and receive personalized recommendations from your home.
How should I care for my rug?
Rotate rugs every 6-12 months, vacuum regularly without a beater bar, and schedule professional cleaning every 3-5 years to maintain quality.
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