Business Details
29 Years
experience
Your Trusted Partner for Public Relations & Strategic Communications
Founded in 1997, Bob Gold & Associates is an independent public relations agency with offices in Los Angeles and New York City. Our 24-year legacy is built on delivering strategic communications, marketing, and advertising solutions that drive measurable business results. We specialize in technology, media, and telecommunications sectors, serving clients like Cisco, Plume, and Viamedia. Our dedicated teams provide proactive media relations, thought leadership, and crisis management tailored to each client's unique needs. With a global network spanning 36+ countries through the WIN PR Group, we combine local insights with international reach.Our proprietary BG&A Insight methodology integrates data and analysis to create campaigns that resonate with target audiences. Clients praise our responsiveness, technical expertise, and ability to position brands as industry authorities. We prioritize long-term partnerships, evidenced by decade-long relationships with key clients. Our team of journalists, content creators, and PR specialists crafts compelling narratives that enhance brand visibility and drive growth. Recognized for award-winning campaigns, we remain committed to innovation and excellence in public relations.
Services
Public Relations
Media Relations
Content Creation
Crisis Management
Executive Reputation Management
Thought Leadership
Award Submissions
Brand Positioning
Digital Campaigns
Global PR Network
Details
- Year established: 1997
Highlights and features
- We offer 24 years of expertise in technology, media, and telecom PR.
- Our dedicated teams provide steadfast service without bait-and-switch tactics.
- We proactively create news rather than waiting for it to happen.
- Our proprietary BG&A Insight methodology blends data with creative strategies.
- We maintain global reach through partnerships in 36+ countries.
What people say
Proactive approach
Exceptional communication
Award-winning campaigns
Technical expertise
Decade-long partnerships
Services
Public Relations
Our public relations services craft compelling narratives to enhance brand visibility. We leverage media relationships and data-driven strategies to position clients as industry leaders. Clients benefit from tailored campaigns that generate buzz and drive measurable business outcomes.
Media Relations
Media relations campaigns secure news coverage and analyst recognition. We connect clients with niche journalists and influencers to amplify brand messaging. Our proactive approach ensures consistent media engagement that supports business objectives.
Crisis Management
Crisis management services prepare organizations for unexpected challenges. We develop response strategies to protect brand integrity during critical moments. Real-time monitoring and rapid response protocols minimize reputational damage.
Content Creation
Content creation services produce engaging materials for media outreach. We develop executive bylines, case studies, and thought leadership pieces that resonate with target audiences. Our content drives analyst relationships and industry recognition.
Executive Reputation Management
Executive reputation management builds personal brands for organizational leaders. We create speaking opportunities, award nominations, and media placements that establish executives as industry authorities. This enhances overall corporate credibility.
People
Bob Gold
Principal
Founder of Bob Gold & Associates with 24 years of PR expertise. Recognized for strategic leadership in technology and media sectors. Prioritizes client partnerships and global industry connections through WIN PR Group.
Beth Braen
Senior Vice President
Senior PR leader with deep media relationships. Specializes in campaign execution and client strategy. Brings technical knowledge to position clients as industry innovators in competitive markets.
Andrew Laszacs
Vice President
Award-winning PR strategist focused on technology sectors. Develops data-driven campaigns that generate measurable media impact. Expertise in analyst relations and thought leadership positioning.
Albert Heape
Account Manager
Dedicated account manager known for exceptional client service. Coordinates press interviews and media outreach initiatives. Recognized for adaptability in supporting client needs during events and campaigns.
Caroline Fraissinet
Practice Leader, Executive Reputation Management
Specialist in executive branding strategies. Creates award-winning programs that elevate leadership profiles. Builds media placements and speaking opportunities to establish personal brands for executives.
Questions
What industries does Bob Gold & Associates specialize in?
We specialize in technology, media, telecommunications, and specialized industries like healthcare IT and agritech. Our deep expertise in these sectors enables targeted PR strategies.
How does the agency measure PR campaign success?
We use data-driven metrics including media placements, analyst recognition, award wins, and brand visibility improvements. Our BG&A Insight methodology tracks campaign effectiveness.
Can the agency support global PR initiatives?
Yes, through our partnership with WIN PR Group, we provide global coverage in 36+ countries while maintaining localized market knowledge for effective campaigns.
What sets this agency apart from competitors?
Our combination of technical expertise, proactive media relations, and dedicated account teams creates sustained client partnerships. We focus on measurable business outcomes.
How does the agency handle crisis communications?
We develop preemptive crisis strategies and provide real-time response support. Our team ensures consistent messaging to protect brand reputation during critical situations.
What PR services are included in client packages?
Services include media relations, thought leadership, award submissions, executive reputation management, and crisis communications. All services are tailored to client-specific goals.
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