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Business Details
Gluten-Free Breads & Pastries Bakery in San Diego
Founded in 2010, GNI Bakery was born from a personal mission to create delicious, high-quality gluten-free products that everyone can enjoy. When founder Deanna Smith discovered her cousin's struggle with gluten-free breads tasting like cardboard, she began experimenting in her kitchen despite having no prior baking experience. The overwhelming positive response from friends and family led to the creation of Gluten Not Included, a company dedicated to crafting exceptional gluten-free and allergen-free baked goods. Our commitment to quality ingredients is unwaveringwe use only non-GMO, natural components without artificial preservatives, colors, or flavors. We take pride in supporting celiac disease organizations through community involvement and product donations.

With over a decade of experience in gluten-free baking, our team combines culinary expertise with deep empathy for dietary restrictions, ensuring every product meets rigorous quality standards while delivering exceptional taste. Our dedication to transparency is evident in our clear ingredient labeling and educational resources about gluten-free living. As a trusted name in the gluten-free community, we maintain strict cross-contamination protocols in our facility to guarantee product safety. Our growth has been driven by listening to customer needs, expanding from a single bread recipe to a comprehensive line of baked goods that cater to diverse dietary requirements including dairy-free, egg-free, and nut-free options.
Services
Gluten-Free Breads Allergen-Free Pastries Dessert Products Baking Mixes Wholesale Distribution Foodservice Solutions Online Ordering Recipe Development Celiac Education Product Customization
Highlights and features
  • We pioneered gluten-free baking innovations since 2010 with chef-developed recipes
  • Our dedicated gluten-free facility maintains strict cross-contamination prevention protocols
  • We use 100% non-GMO ingredients with transparent, easy-to-read labeling
  • Our products meet multiple dietary needs including dairy-free, egg-free, and nut-free
  • We actively support celiac disease research and community education initiatives
Associations and certifications
  • Non-GMO Project Verified
  • Gluten Free Certification Organization
Services
Gluten-Free Breads
Our gluten-free breads combine non-GMO ingredients with artisan baking techniques to deliver exceptional taste and texture. Available in multiple varieties including whole grain, multi-grain, and specialty rolls, these products cater to individuals with celiac disease and gluten sensitivities. Each loaf meets strict gluten-free certification standards while maintaining the structural integrity of traditional breads.
Allergen-Free Pastries
We create premium pastries free from common allergens including dairy, eggs, soy, nuts, and corn. Our product line features pies, cakes, cookies, and specialty desserts that maintain flavor and texture without compromising safety for allergy sufferers. Each item undergoes rigorous quality control to ensure cross-contamination prevention.
Wholesale Distribution
Our wholesale program provides restaurants, resorts, and retailers with consistent supply of gluten-free products. We offer customized packaging options, volume pricing, and logistics support for businesses serving health-conscious consumers. Partners receive marketing materials and product training to ensure successful implementation.
Foodservice Solutions
We develop commercial-grade gluten-free products for restaurants and catering operations. Our foodservice line includes bulk packaging options and preparation guidelines for professional kitchens. Menu integration support helps establishments expand offerings for customers with dietary restrictions while maintaining kitchen efficiency.
Recipe Development
Our culinary team continuously innovates new gluten-free recipes using emerging ingredients and baking technologies. We conduct extensive testing to ensure product quality and safety before market release. Customer feedback directly influences our development pipeline, ensuring solutions address real consumer needs in gluten-free living.
People
Deanna Smith
Founder & CEO
Deanna Smith founded the company in 2010 after developing a gluten-free bread recipe for her cousin. With no formal baking experience, she pioneered innovative techniques that became the foundation for a successful specialty bakery serving the celiac and gluten-sensitive community.
Questions
What makes your products different from other gluten-free baked goods?
Our proprietary recipes use non-GMO ingredients without artificial preservatives, delivering better taste and texture through our patented baking process.
Do you offer products for other dietary restrictions besides gluten-free?
Yes, our entire product line is dairy-free, egg-free, soy-free, nut-free, and corn-free with clear allergen labeling.
Can restaurants and retailers purchase products wholesale?
We offer wholesale distribution with customized solutions for foodservice providers and retail partners.
How do you prevent cross-contamination with gluten?
Our dedicated gluten-free facility follows strict protocols including separate equipment, certified suppliers, and regular testing.
Are your products available outside California?
Yes, we ship nationwide and work with distributors across the United States.