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50+ Years
experience
Emergency
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Your Premier Harley-Davidson Dealer in Indianapolis, IN
Southside Harley-Davidson Buell has been a cornerstone of the Indianapolis motorcycle community since 1947. Founded by George Schulteti, a former Harley-Davidson factory technician, our dealership has grown from a small shop into Indiana's oldest and most trusted Harley-Davidson destination. Our family-owned business takes pride in offering not just motorcycles but a complete riding experience, including expert service, genuine parts, and rider education programs. With six factory-trained master technicians and over 295 years of combined service expertise, we ensure every customer receives unparalleled care.

Our commitment extends beyond saleswe host community events, charity rides, and maintain a dedicated collision repair department to support riders throughout their journey. As we celebrate over 75 years in business, our team remains dedicated to preserving the Harley-Davidson lifestyle while providing modern amenities like our H-D Riding Academy and flexible financing options.
Services
Motorcycle Sales Service Department Parts & Accessories Riding Academy Collision Repair
Details
  • Year established: 1947
Highlights and features
  • We offer factory-trained technicians with over 295 years of combined Harley-Davidson service expertise
  • Our H-D Riding Academy provides expert rider training for all skill levels
  • We maintain Indiana's largest inventory of new and certified pre-owned Harley-Davidson motorcycles
  • Our collision repair department prioritizes travelers needing urgent motorcycle repairs
  • We've served Indianapolis riders as a family-owned business since 1947
Associations and certifications
  • Harley-Davidson Gold Premier Service Award 2024
Services
Motorcycle Sales
We offer the latest Harley-Davidson models including Road Glide, Fat Boy, and Sportster lines alongside certified pre-owned options under $12K. Our inventory features 2024 models with financing options like quick pre-qualification and flexible payment plans. Customers receive personalized guidance to match their riding style with the perfect motorcycle, including test rides for qualified riders.
Service Department
Our factory-trained technicians provide comprehensive motorcycle care using genuine Harley-Davidson parts. Services range from routine maintenance like oil changes and tire replacements to complex engine repairs and performance upgrades. The award-winning department offers winterization, seasonal storage, and collision repair services while maintaining 295+ years of combined technical expertise across six master-certified technicians.
Riding Academy
The H-D Riding Academy delivers structured motorcycle education for all skill levels. Courses include new rider training, advanced techniques, and motorcycle license preparation. Our three-wheel program helps riders build confidence before hitting the road. The academy operates seasonally with 2026 schedules posted in February, focusing on safety and skill development for both beginners and experienced riders.
Parts & Accessories
We stock genuine Harley-Davidson parts, MotorClothes apparel, and Screamin' Eagle performance components. The department offers customization options including chrome accessories, luggage systems, and engine modifications. Customers can find collectibles, riding gear, and technical parts for both modern and vintage models while receiving expert advice on product compatibility and installation.
Collision Repair
Our dedicated collision department handles motorcycle damage restoration with factory-trained precision. Services include frame straightening, paint matching, and component replacement using OEM parts. The team prioritizes travelers needing urgent repairs to continue their journeys, maintaining strict quality standards for structural integrity and aesthetic finish on all Harley-Davidson models.
People
Eric Anderson
Service Manager & H-D Riding Academy Coach
Retired U.S. Army veteran with 30 years service, including Iraq combat experience. Joined Southside Harley in 2011 after military career. Oversees service operations and rider training programs.
Jerry H.
Parts Specialist
Started riding in 1970 and has served customers at Southside Harley since 1975. Provides expert parts consultation and inventory management for both modern and vintage Harley models.
Michael H.
H-D Master Certified Service Specialist
Certified technician with specialized training in electrical and engine systems. Joined the team in 2019 after 23 years riding experience. Diagnoses complex mechanical and electronic motorcycle issues.
Steve G.
H-D Master Certified Technician
Factory-trained expert with 30 years of service experience since joining in 1995. Specializes in performance tuning and major engine overhauls while maintaining technical certifications.
Alex S.
H-D Master Certified Technician
Joined the service team in 2013 after 21 years of riding experience. Focuses on electrical systems and digital diagnostics while maintaining factory certification standards for modern Harley models.
Questions
What riding experience do I need for a test ride?
Valid motorcycle endorsement required. Staff will help match your skill level to appropriate models.
Do you service all Harley-Davidson model years?
Yes, our technicians handle models from 1919 to current with 295+ combined experience years.
Can I finance motorcycle purchases?
Yes, we offer HDFS financing with quick pre-qualification and flexible payment options.
What service warranties are available?
Factory warranties apply to new bikes. Extended protection plans available for pre-owned models.
Do you offer winter motorcycle storage?
Yes, climate-controlled storage available October 1 through spring preparation period.
Are riding classes available for beginners?
Our H-D Riding Academy offers new rider courses with certified instructors seasonally.