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Business Details
50+ Years
experience
Your Trusted Boat Dealership in Austin, TX
South Austin Marine has been a family-owned and operated boat dealership serving Austin and Central Texas since 1974. Our commitment to exceptional customer service is demonstrated through our highly trained team, which prioritizes client needs with professionalism and expertise. As an MRAA/NMMA Certified Boat Dealership, we meet rigorous industry standards for sales, service, and facilities while upholding a Consumer Bill of Rights that guarantees transparency and respect. With nearly 50 years of experience, we combine generational knowledge from our Studebaker dealership roots dating back to the 1940s with modern boating expertise.

Our comprehensive services include new and pre-owned boat sales, repair maintenance, parts supply, and specialized offerings like winterization and repower solutions. We maintain state-of-the-art facilities while emphasizing community values through personalized service that extends beyond the point of sale. Our team's technical proficiency spans engine repairs, electrical systems, fiberglass restoration, and advanced marine technology installations. Customer satisfaction remains our primary focus, evidenced by decades of repeat business and referrals from satisfied clients across Texas.
Services
Boat Sales Boat Repair Parts Supply Insurance Quotes Financing Options Storage Solutions Winterization Repairs Customization Trade-In Services
Details
  • Year established: 1974
Highlights and features
  • Family-owned since 1974 with generational boating expertise
  • MRAA/NMMA certified for industry-leading standards
  • Comprehensive repair services from engine maintenance to fiberglass restoration
  • Specialized financing and insurance solutions available
  • Award-winning customer service with personalized support
Associations and certifications
  • MRAA
  • NMMA
What people say
Knowledgeable staff Excellent service Stress-free process Personalized support Prompt communication
Services
Boat Sales
Offering new and pre-owned boats from top brands like Avalon, Supra, and Moomba. Our sales team provides expert guidance through selection, financing, and customization. With inventory ranging from fishing boats to luxury pontoons, we match clients with watercraft fitting their lifestyle and budget.
Boat Repair
Comprehensive repair services for all boat types including engine maintenance, electrical systems, and hull restoration. Our certified technicians handle routine checkups and major repairs using modern diagnostic tools. Services include winterization, repower installations, and emergency troubleshooting for optimal vessel performance.
Parts Supply
Extensive inventory of OEM and aftermarket marine parts for immediate availability. Specializing in engine components, electronics, and safety equipment. Our parts specialists assist with compatibility checks and sourcing hard-to-find components. Competitive pricing with trade-in options for used equipment.
Insurance Quotes
Tailored insurance solutions through Vantage Protection System for new and used boats. Coverage options include liability, comprehensive, and specialized protection plans. Our team assists with policy comparisons and claims processing to ensure proper risk management for all vessel types.
Financing Options
Flexible financing programs for qualified buyers with competitive interest rates. Partnerships with multiple lenders provide customized payment plans for boat purchases. Streamlined application process with pre-approval options to simplify the buying experience for new and experienced boaters.
People
Mike Black
Original Owner
Founded South Austin Marine in 1974, continuing the Black family's Austin business legacy that began with a Studebaker dealership in the 1940s. Pioneered the transition to marine services while maintaining community-focused values.
Wayne Black
Co-Owner
Second-generation leader with decades of boating industry experience. Maintains family commitment to customer service while expanding service capabilities and inventory selection. Active in local boating community initiatives.
Kenneth Black
Co-Owner
Co-owner with extensive knowledge of marine systems and sales. Focuses on operational excellence and staff training. Ensures technical expertise matches the dealership's growth while preserving personalized service standards.
Joey Eischen
Sales Representative
Award-winning sales professional known for exceptional customer care. Specializes in matching clients with ideal watercraft through personalized demonstrations. Recognized for post-purchase support including delivery and storage solutions.
Nick
Sales Associate
Experienced boat specialist with expertise in new and pre-owned inventory. Provides transparent guidance during purchases and follow-up support. Known for patient explanations of technical specifications and ownership requirements.
Questions
What boat brands do you carry?
We offer new Avalon Pontoons, Supra Boats, Moomba Boats, Formula Boats, and Shallow Sport Boats. Our pre-owned inventory includes various makes and models across all categories.
Do you provide boat repair services?
Yes, our certified technicians handle all repair needs including engine maintenance, electrical systems, fiberglass work, and seasonal preparation. We service all boat brands at our Austin facility.
Can I finance my boat purchase?
We offer flexible financing options through multiple lenders with competitive rates. Our team assists with pre-approvals and customized payment plans for qualified buyers.
What service packages are available?
We provide annual maintenance packages, 20-hour service plans, and specialized programs like winterization, de-winterization, and insurance-covered repairs for both inboard and outboard engines.
Do you accept trade-ins?
Yes, we accept boat and equipment trade-ins with fair market valuations. Our consignment specialty store helps clients sell used watercraft while purchasing new inventory.
What location services do you offer?
We have two Austin locations: Main Store at 5340 Highway 290 West and Consignment Specialty Store at 3003 Hwy. 620 N, both providing full sales and service capabilities.