Business Details
22 Years
experience
Empowering Small Businesses with Strategic Growth Solutions
Simon Trask is a dedicated small business author, advisor, and advocate committed to empowering entrepreneurs through strategic guidance and transformative resources. With a career rooted in graphic design and business ownership, I developed the Profit Hiker program to help small businesses uncover hidden profits, create sustainable margins, and navigate modern challenges. My approach combines creativity with commerce, emphasizing research, clear purpose, and authentic connection to drive growth. Over decades, I have refined methodologies like the 11 Trails framework to address pain points, leverage trends, and build resilient businesses.As a mentor and speaker, I prioritize community impact, advocating for small businesses as the backbone of local economies. My work includes bestselling authorship, personalized advisory services, and workshops that equip owners with actionable tools. By focusing on measurable outcomes and ethical practices, I help businesses thrive while maintaining their independence in a competitive landscape.
Services
Profit Hiker Boot Camp
Marketing Transformation Workshop
Social Media Content Playbook
Digital Dashboard Design
One-On-One Advisory
Details
- Year established: 2004
Highlights and features
- We offer decades of hands-on small business experience.
- Our unique methodology combines creativity and commerce for sustainable growth.
- We provide tailored consulting and workshops to address specific business challenges.
- Our focus on community and client devotion ensures personalized support.
- We empower businesses with data-driven strategies and proven tools.
Services
Profit Hiker Boot Camp
This intensive program guides small business owners through 11 strategic trails to uncover hidden profits and build sustainable margins. Designed for entrepreneurs facing corporate competition and market shifts, it provides actionable frameworks to enhance operations, customer relationships, and community impact. Participants gain practical tools to navigate financial challenges while maintaining independence.
Marketing Transformation Workshop
This workshop redefines marketing approaches by aligning brand purpose with audience needs. Focused on small businesses, it emphasizes authentic communication, market research, and trend analysis to create compelling strategies. Participants learn to build lasting customer relationships through empathy-driven messaging and measurable campaign adjustments.
Social Media Content Playbook
A tailored guide for creating engaging social media content that resonates with target audiences. Designed for small businesses seeking visibility, it includes frameworks for consistent posting, audience engagement tactics, and analytics-driven adjustments. The playbook simplifies content creation while maintaining brand authenticity and growth focus.
Digital Dashboard Design
Custom dashboards transform complex business metrics into actionable insights. This service helps small businesses track financial performance, customer trends, and operational efficiency through intuitive visual tools. By simplifying data interpretation, owners can make informed decisions to drive growth and adapt to market changes.
One-On-One Advisory
Personalized advisory sessions address specific challenges faced by small business owners. Drawing on decades of experience, this service offers strategic guidance on profitability, operational efficiency, and sustainable growth. Clients receive tailored solutions to navigate competition, regulatory changes, and technological disruptions while maintaining community-focused values.
People
Simon Trask
Founder & Lead Advisor
Simon Trask is a small business strategist, bestselling author, and advocate with over 20 years of experience. He developed the Profit Hiker program to help entrepreneurs achieve sustainable growth through creativity and data-driven strategies. His work emphasizes community impact and ethical business practices.
Questions
What is the Profit Hiker program?
Profit Hiker is a strategic framework with 11 trails to help small businesses uncover hidden profits, build sustainable margins, and navigate modern challenges through actionable tools.
What services do you offer?
We provide business coaching, workshops, digital dashboards, social media playbooks, and the Profit Hiker program to address profitability and growth challenges.
How do you approach business strategy?
Our methodology includes research, purpose definition, audience empathy, relationship-building, and continuous measurement to create tailored growth strategies.
Do you work with specific industries?
We specialize in supporting small businesses across diverse sectors, focusing on universal challenges like profitability, competition, and operational efficiency.
What makes your approach unique?
We combine creativity with commerce, emphasizing community impact, ethical practices, and data-driven decisions to build resilient, independent businesses.
