Business Details
11 Years
experience
Expert PPC Management & Google AdWords Services
Ppc-Strategies is a results-driven digital marketing consultancy specializing in pay-per-click (PPC) campaign management, Google AdWords optimization, and data-driven analytics solutions. With over two decades of combined experience in sales, marketing, and search engine strategies, our team delivers precision-crafted advertising campaigns tailored to maximize return on ad spend. We leverage cutting-edge techniques in search, display, and video advertising while maintaining a lean operational model to ensure cost-effectiveness. Our Google-certified experts provide hands-on campaign management, customized training programs, and access to a vetted network of virtual specialists in SEO, web design, and social media marketing.Client success stories highlight measurable improvements in online visibility, conversion rates, and revenue growth through our accountability-focused approach. We prioritize transparency, offering free PPC audits with no obligation, and maintain active industry engagement through speaking engagements and educational content creation.
Services
PPC Audit
PPC Management
AdWords Training
Analytics Training
Custom Reporting
Data Feed Optimization
Shopping Campaigns
Remarketing Strategies
Mobile Marketing
Virtual Team Consultation
Details
- Year established: 2015
Highlights and features
- We offer 20+ years of combined experience in digital marketing and search engine optimization
- Our team includes Google-certified specialists in AdWords, Shopping, and Analytics
- We guarantee ROI improvements through data-driven campaign optimization
- We provide free PPC audits with no obligation to start working together
- Our virtual team partners cover full digital marketing ecosystems including SEO and web design
Associations and certifications
- Google AdWords Certified Partner
- bingAds Certified
- Google Analytics Certified
What people say
Increased visibility
Data-driven changes
Cutting-edge tactics
Passionate and insightful
Recommend without hesitation
Services
PPC Management
Our comprehensive PPC management optimizes Google Ads, Bing Ads, and shopping campaigns for maximum ROI. We implement targeted search, display, and video strategies while continuously monitoring performance metrics. Clients benefit from customized bid strategies, conversion tracking, and competitor analysis to ensure advertising budgets generate measurable results.
Google AdWords Training
Hands-on Google AdWords training programs develop in-house expertise through customized sessions. We cover campaign setup, optimization techniques, and advanced features for search, display, and shopping networks. Training includes practical implementation strategies and best practices for maintaining effective PPC campaigns post-training.
Analytics Training
Google Analytics training empowers teams to interpret performance data effectively. We teach implementation best practices, conversion tracking setup, and report customization techniques. Clients gain skills to analyze traffic patterns, measure campaign effectiveness, and make data-driven marketing decisions.
Custom Reporting
Tailored reporting solutions deliver actionable insights through customized analytics dashboards. We create automated reports highlighting key performance indicators and provide templates for ongoing analysis. Clients receive clear visualizations of campaign metrics and business performance trends.
Virtual Team Consultation
Access to vetted specialists in SEO, web design, and social media marketing extends our capabilities. We coordinate with trusted partners to provide comprehensive digital solutions. This network ensures clients receive expert support across all aspects of their online presence.
People
Barbara Young
President and Owner
Google-certified digital marketing expert with 20+ years of experience in PPC strategy, analytics, and campaign optimization. Leads client success through data-driven decision-making and continuous industry education.
Jan Rohwetter
AdWords Specialist
Specializes in Google AdWords and Bing Ads management with expertise in campaign structure, keyword research, and bid strategy optimization for improved ROI.
Ginger Snow
Datafeed Specialist
Shopping engine expert managing Google Merchant Center, Bing Shopping, and comparison platform integrations with technical proficiency in datafeed optimization.
Questions
What PPC services do you offer?
We provide comprehensive PPC management including Google AdWords, Bing Ads, shopping campaigns, remarketing, and mobile advertising with ROI-focused optimization.
Are you Google-certified?
Yes, we hold Google AdWords certifications for Search, Display, Shopping, and Video campaigns, along with Google Analytics certification.
How do you ensure campaign ROI?
Through continuous performance monitoring, competitor analysis, conversion tracking, and data-driven optimizations tailored to each client's business goals.
Can you train our in-house team?
Yes, we offer customized AdWords and analytics training programs to develop your team's digital marketing capabilities.
Do you work with businesses outside New England?
While based in New England, we serve clients nationwide through virtual collaboration and our network of digital marketing partners.
