Business Details
9 Years
experience
Strategic Marketing for Home Services Providers
Moonflower Marketing is a strategic marketing agency dedicated to helping home services providers stand out in competitive markets. Founded by StoryBrand Certified Guide Joe Garrison, we specialize in clarifying brand messaging, developing targeted strategies, and implementing growth-focused solutions for HVAC companies, plumbers, landscapers, and other home service professionals. Our approach combines the StoryBrand framework with personalized guidance to create clear, compelling narratives that resonate with customers. With experience working with over 100 businesses nationwide, we focus on differentiating clients through unique positioning and consistent branding. Our process begins with a free consultation to understand business goals, followed by collaborative strategy development and execution support. We prioritize measurable results, helping clients attract ideal customers while reducing marketing uncertainty. Our commitment to simplicity and effectiveness ensures businesses can grow with confidence and clarity.
Services
Marketing Strategy
Brand Messaging
StoryBrand Implementation
Website Development
Social Media Strategy
Business Positioning
Customer Targeting
Growth Planning
Served areas
- United states
Details
- Year established: 2017
- Employees: 2
Highlights and features
- Story-based marketing that attracts more customers.
- Increase revenue with clear, effective messaging.
- Custom marketing plans tailored to your goals.
- Website design focused on conversions and growth.
- Proven framework for brand messaging success.
- Lead generation strategies that drive real results.
Associations and certifications
- StoryBrand Certified Guide
Payment methods
- Credit cards, Debit cards, Bank transfers, Checks
What people say
Thoroughly professional
Exceptional results
Clear brand messaging
Effective strategy development
Strong growth impact
Services
Marketing Strategy
Develop customized marketing strategies specifically for home services businesses. Our approach combines industry expertise with proven frameworks to create actionable plans that drive measurable growth. Focus areas include market positioning, customer targeting, and ROI-focused tactics.
Brand Messaging
Clarify your business communication using the StoryBrand framework. We help home service providers articulate their value proposition through clear, compelling narratives that resonate with target audiences and improve customer conversion rates.
StoryBrand Implementation
Apply Donald Miller's StoryBrand methodology to home services marketing. This involves creating customer-centric brand stories that position your business as the solution guide while making complex services more relatable and memorable.
Website Development
Create effective digital presences for home service providers. Our websites focus on clear navigation, persuasive messaging, and conversion-optimized layouts that help visitors understand services and take desired actions.
Business Positioning
Help home services companies stand out in competitive markets. We identify unique value propositions and develop strategic positioning that makes your business memorable and distinguishable from local competitors.
People
Joe Garrison
Owner & StoryBrand Certified Guide
Marketing strategist with StoryBrand certification since 2019. Specializes in helping home services businesses clarify messaging and grow through strategic branding. Brings practical industry experience from working with 100+ businesses nationwide.
Questions
What home services businesses do you specialize in?
We work with HVAC companies, plumbers, landscapers, home restoration services, construction firms, and other local home service providers nationwide.
How does StoryBrand improve our marketing?
StoryBrand clarifies your messaging framework, making your brand more relatable and memorable while guiding customers through a clear journey from problem to solution.
What's your strategic process?
We start with a free consultation, then develop customized messaging and strategy through collaborative sessions, followed by implementation support tailored to your business needs.
Can you help businesses outside Indiana?
Yes, we serve home services providers across the United States through virtual consultations and remote implementation support.
What results can we expect?
Clients typically see improved brand recognition, clearer customer communication, and measurable business growth within 6-12 months of implementing our strategies.
Videos
Reviews (10)
Stephanie Grabow
Mar 04, 2024
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Why did I hire a guy with a ponytail to help me tell the story of how I help female leaders show up in elite spaces with confidence? Because Joe understands how to get to the heart of what you do. Fashion and style can feel like frivolous topics to many people, but Joe took the time to listen thoughtfully so he could understand the struggles that my client has and how we help her craft her image to build her credibility. Joe took our work as seriously as we do, and still helped us to thread the needle to keep our spunky sense of humor. Joe is the approachable expert you need to help you take your business to the next level.
Sara Yelich Miller
Dec 24, 2022
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Joe is a lifesaver! We're a growing non-profit and didn't have the time, people, or - most importantly - experience to revamp our own website. Joe walked us through how we share our message, mission, and vision to prospective donors, partners, and families that we serve so that our website wasn't just a website, but a living and working tool that we can use to help our organization grow. Thanks to Joe, we're ready to approach new donors and set ourselves up for the next chapter in our growth. We're so grateful for his time and expertise!
Michael Sciretti
Mar 31, 2022
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Before hiring Joe, our church's web site did not adequately or beautifully communicate how we seek to help people deepen spiritually. Over a short amount of time working with Joe, he helped us craft a clear message of who we are and what steps people can take to journey with us. Now, we have a website that we actually use, enjoy sharing with others, and that is both aesthetically pleasing and intuitive for those who come to our website.
PUYBattershell Nichols
Jan 06, 2022
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Joe was an amazing support for helping us launch our website. He is very knowledgeable in marketing and the various software we used. He is also very personable and made time to help us when we needed him. We would recommend Joe to any business trying to gain more online presence and learn more about drawing in new customers. Thank you for all your help Joe!
Vikki Basinger
Nov 23, 2021
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Hire. Joe. He has alleviated so much stress and pressure from my ever-growing plate as a leader, and has created clarity and continuity along the way. He over-prepares, over-delivers, and keeps you moving forward, despite the mountain in front of you. Oh, and he gets rid of things that you don't need to be doing. a reminder we all need. You can't be all things to all people, but Joe can be all the things you need.
Td Randall
Nov 06, 2021
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Joe has been a great resource and partner for our nonprofit. He helped us figure out our "story" to tell then turn that story into a website that is easy to navigate. He is very responsive to even the smallest requests. He does all the heavy lifting on the website design and maintenance behind the scenes so we can focus on the more important work of continuing our mission.
Pete Blum
Oct 29, 2021
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Joe is very skilled, and also personable. He did a great job launching our website and continues to stay on top of website management as our website host. I highly recommend him!
Ross Stackhouse
Jul 27, 2019
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I have worked with Joe as an associate pastor at St. Mark's UMC IN Carmel, IN, and as a pastor of a new church plant, HEAVENEARTH Church, in Bargersville, IN. At St. Mark's, Joe worked with us as we were reimagining our marketing approach-after years of effective marketing, but yet some rethinking was needed. He helped us build a new website, grow our social media presence, market new initiatives, and refine marketing for other programs. Now, Joe is leading the charge in building HEAVENEARTH's communcations platform from the ground up: from logo design, web hosting and design, social media, and more. Garrison's greatest strengh is his care for people and his passion for businesses who serve people.
This is why Joe works with his clients in a very personal way. He is devoted to seeing his clients reach people with their mission. Beyond this, Joe is knowledgeable and skilled in communications, and increasingly so-Joe keeps up with the fast-paced world of technology and helps his clients to navigate it.
This is why Joe works with his clients in a very personal way. He is devoted to seeing his clients reach people with their mission. Beyond this, Joe is knowledgeable and skilled in communications, and increasingly so-Joe keeps up with the fast-paced world of technology and helps his clients to navigate it.
Ross Stackhouse
Feb 13, 2019
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I have worked with Joe as an associate pastor at St. Marks UMC IN Carmel, IN, and as a pastor of a new church plant, HEAVENEARTH Church, in Bargersville, IN. At St. Marks, Joe worked with us as we were reimagining our marketing approachafter years of effective marketing, but yet some rethinking was needed. He helped us build a new website, grow our social media presence, market new initiatives, and refine marketing for other programs. Now, Joe is leading the charge in building HEAVENEARTHs communcations platform from the ground up: from logo design, web hosting and design, social media, and more. Garrisons greatest strengh is his care for people and his passion for businesses who serve people.
This is why Joe works with his clients in a very personal way. He is devoted to seeing his clients reach people with their mission. Beyond this, Joe is knowledgeable and skilled in communications, and increasingly soJoe keeps up with the fast-paced world of technology and helps his clients to navigate it.
This is why Joe works with his clients in a very personal way. He is devoted to seeing his clients reach people with their mission. Beyond this, Joe is knowledgeable and skilled in communications, and increasingly soJoe keeps up with the fast-paced world of technology and helps his clients to navigate it.
Reashea Reed
Feb 01, 2018
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Garrison Communications is great to work with! Joe takes the time to make sure every detail is perfect. Joe listens to what you want, answers all your questions and covers items you didn't even think of. I truly appreciate the work he has done. My logo design is fantastic, my social media sites are well monitored, and my website is beautiful. Thank you Joe for all your work and continued support of my business communications needs.