Business Details
33 Years
experience
Your Maui Ocean Adventure Starts Here
Pride of Maui has been delivering exceptional ocean adventures in Maui since 1983. Our family-owned business combines over 40 years of operational experience with a team of expert captains and crew who have served for decades. We specialize in snorkeling tours to Molokini Crater and Turtle Town, seasonal whale watching from December to April, sunset dinner cruises, and private charters. Our state-of-the-art catamarans, including the 65-foot Pride of Maui and the luxury Elua vessel, are designed for stability, comfort, and eco-conscious exploration. We prioritize safety through comprehensive guest instruction and modern equipment while maintaining a commitment to marine conservation through sustainable practices and reef preservation initiatives. Our team's deep knowledge of Hawaiian waters ensures personalized service, with educational insights about marine ecosystems and local ecology. We accommodate all skill levels by providing snorkeling gear and guidance, making our tours accessible to families, first-time visitors, and experienced ocean enthusiasts. Our reputation as Maui's top-rated tour operator is built on consistent service excellence, verified guest reviews averaging 4.9 stars, and recognition through BBB accreditation and HVCB membership. This combination of expertise, environmental stewardship, and guest-focused service has established us as the premier choice for ocean experiences in Maui.
Services
Snorkeling Tours
Sunset Dinner Cruises
Whale Watching
Private Charters
SNUBA Diving
Served areas
- Molokini, Turtle Town, Olowalu Reef, Coral Gardens
Details
- Year established: 1993
- Employees: 50
Highlights and features
- Limited Capacity, World-Class Snorkeling, Snorkel Gear, Expert Crew, SNUBA, Open Bar, Slide, Luau, Panoramic Views, Hot Shower, Clean Bathrooms
Associations and certifications
- Captain License, Coast Guard Certified, Lifeguard Certified, Divemasters with PAD, SNUBA
Payment methods
- Credit cards
- Debit cards
What people say
Amazing crew
Excellent snorkeling
Delicious food
Stunning views
Knowledgeable guides
Services
Snorkeling Tours
Explore Maui's marine ecosystems through guided snorkeling adventures at Molokini Crater and Turtle Town. Our tours include equipment rental, safety instruction, and expert supervision. Guests encounter diverse marine life including tropical fish, sea turtles, and coral formations while learning about local ecology from trained crew members.
Whale Watching
Seasonal humpback whale watching tours from December to April. Expert-led excursions provide opportunities to observe whales breaching, tail-slapping, and socializing in their natural habitat. Our vessels maintain safe distances while offering educational insights about whale behavior and conservation efforts in Hawaiian waters.
Sunset Dinner Cruises
Luxury sunset dining experiences featuring live entertainment, gourmet meals, and open bar service. These evening tours combine scenic coastal views with premium amenities aboard our spacious catamarans. Guests enjoy curated menus, comfortable seating, and panoramic ocean vistas during Maui's famous sunsets.
Private Charters
Tailored maritime experiences for special occasions and group events. Our private charters accommodate customized itineraries including snorkeling, sightseeing, and celebration packages. The service includes dedicated crew, catering options, and exclusive use of our vessels for personalized ocean adventures.
SNUBA Diving
Guided SNUBA experiences combining snorkeling and scuba diving elements. This activity allows guests to explore deeper waters with surface-supplied air systems under professional supervision. No prior certification is required, making it accessible for first-time divers while maintaining strict safety protocols.
Questions
What Maui ocean tours do you offer?
We offer snorkeling tours to Molokini Crater and Turtle Town, seasonal whale watching (December-April), sunset dinner cruises, private charters, and SNUBA diving experiences.
Are snorkeling gear and instruction included?
Yes, all snorkeling equipment and safety instruction are included in tour prices. Our crew provides guidance for both beginners and experienced snorkelers.
What is the cancellation policy?
Reservations require 48-hour advance cancellation for refund eligibility. No-shows without prior notice are not eligible for refunds.
Is food provided on tours?
Yes, all-day tours include breakfast and lunch with grilled options, fresh beverages, and open bar service after snorkeling activities.
How accessible are tours for non-swimmers?
Our tours accommodate non-swimmers with flotation devices and crew assistance. Snorkeling is possible while remaining in shallow, supervised areas with proper safety equipment.
What sustainability practices do you follow?
We implement eco-friendly operations including reef-safe practices, marine conservation support, and educational programs about ocean preservation for all guests.
Videos
Reviews (20)
Yazmina Vialpando
Apr 05, 2023
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This was such a great experience. The breakfast was some tummy muffins, croissants, fresh fruit, coffee, and water. We stopped at Turtle Town but didn't see any turtles. Molokini Crater was great. We saw several whales which made this excursion simply amazing. Lunch was yummy. Pulled pork sandwiches, coleslaw, chips, and sodas. Alcohol was available after you were finished with snorkeling. Wet suits(just the tops) were available to rent($10 each).
I think they had sizes xxs-xxxl, but may have had bigger sizes. They had nausea bracelets available to use free of charge. The captain and his ladies were amazing, welcoming, and accommodating. We would definitely use them again.
I think they had sizes xxs-xxxl, but may have had bigger sizes. They had nausea bracelets available to use free of charge. The captain and his ladies were amazing, welcoming, and accommodating. We would definitely use them again.
Brittany M.
Apr 04, 2023
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This was absolutely worth every penny spent! We had a blast snorkeling. The crew was very courteous and made sure our kids were set and comfortable with the snorkeling situation. There are people that sit out on surf boards to monitor and make sure everyone stays safe and good. Equipment is newer and kept clean. You can rent dive suits, use noodles, swim belts, and snuba. If there's one thing you do in Maui - do this tour!
Emily Fidler
Mar 19, 2023
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Great ride and snorkel! Wonderful staff, good open bar and food. We couldn't do the turtle cove due to merky waters but they made up for it with a whale watch.
Paula Krieger
Mar 18, 2023
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We have gone on 4 trips with Pride of Maui. We absolutely love them! Sunset cruise or snorkel trips or snuba, you are guaranteed a fantastic time. Staff, boat, food drinks are wonderful. Whale season is always a plus! One year instead of having a traditional after wedding reception, we booked this with all our guests. Everyone kept saying what a fantastic idea! It was enjoyed by all. We are are reoccurring customers for life and highly recommend. Thank you Pride of Maui for being awesome
T. S.
Mar 09, 2023
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We had a fantastic dinner cruise with this crew! They were extremely hard working and so accommodating! The food was very tasty and there was plenty of it, as well as beverages. The atmosphere was friendly and the entertainment was great fun! We would highly recommend this dinner tour to all ages!
Brothers C.
Mar 04, 2023
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The best scuba experience ever. The staff was amazing and took care of us very professionally. 100% use this business you will not be let down. Worth the cost
Anna B.
Mar 03, 2023
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(Late review from September - October 2022) The first time I snorkeled in deeper ocean (the very first time was way way back when I was much younger and it was at a beach on the island of Oahu). It was very fun and time went by so fast in the water, but exhausting after a while. I loved that they made sure everyone had a floaty or life vest and also provided rental wetsuit tops.
Sergio Toledo
Feb 18, 2023
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Had a fun experience on our last day in Maui! I'm not the best swimmer so going on this adventure was definitely making me nervous. The instructors and tour guides were really great in explaining and demonstrating how to have a safe and fun time when snorkeling for both experienced and first timers. Had lunch half way through and drinks to go with it! Definitely bringing the kids in the future to experience the fun I had here! Appreciate all the staff for being friendly and caring and making the end of my first Maui visit memorable.
Reena Marie Ygot
Feb 03, 2023
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The sunset luau dinner cruise was easily the best part of our week-long vacation. FANTASTIC customer service. The most authentic people around! We are so happy and pleased with our experience with Pride of Maui. Absolutely worth it. If we are ever back, we would book again in a heartbeat!
Jacob A.
Jan 17, 2023
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Great staff! My family and I also signed up to participate in the Snuba activity that was led by a private contractor, really cool guy!
Tony G.
Jan 06, 2023
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We went out for a morning snorkel trip and some whale watching. The boat was nice and spotless which is unusual for this type of vessel. The crew on this boat was the absolute best! They were so attentive to everyone on board and anticipated what you needed before you even knew. I can't recommend them any higher. Aloha
Julie N.
Dec 26, 2022
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This activity was a family favorite for this trip! The crew were amazing - helpful and gracious to all needs. The food was delicious, good luck having an empty cup, and of course the snorkeling was picture perfect! Definitely worth the money!
Lisa O.
Dec 25, 2022
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Fantastic trip! First time snorkeling at Molokini and Pride of Maui made it unforgettable. The crew was amazing with top notch hospitality. Boat ride was smooth and equipment fit our needs. Molokini is so beautiful! Food is great, too. Absolutely recommend! Bonus: We saw humpback whales breaching! The skipper said it's early in the season, so it was a treat to see them.
Kathy Maish
Dec 23, 2022
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My group did the dinner cruise last night and the snorkeling cruise this morning. Both cruises were phenomenal. The food was cooked to perfection. The staff were absolutely amazing. The husband and wife team are so talented. We didn't see any turtles but loved all the fish and whales we saw.
Abhishek Sohane
Dec 12, 2022
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We recently booked our snorkeling tour with this company. Overall really great experience. We did the Molokini crater and turtle town snorkeling tour. Me and my wife both don't know swimming, but the guides made sure we enjoyed the experience without any worries. They give you enough time in water to explore. With the tour they provide breakfast, lunch and drinks. Definitely will recommend this company for your snorkeling adventure.
Janelle M.
Nov 29, 2022
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We had such a great time snorkeling with this company today! The crew went above and beyond to make sure that we were enjoying ourselves. They were all so friendly and informative! We even saw a few whales. The food was delicious and the drinks were great! My hubby and son did the SNUBA and it far exceeded their expectations. I'd highly recommend this company! You won't be disappointed!
Michael M.
Nov 10, 2022
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Great captain and crew! Really wanted to snorkel Molokini but it was a bit rough! Don't think I would of went if I'd known we weren't going to Molokini. Definitely someone to ask at the dock upon check-in!
Nichole Gress
Nov 08, 2022
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One of the best things we did on our week long trip in Maui! The food was great! Entertainment was awesome! Open bar was awesome! The husband and wife duo are not only great entertainers but they are very personable which made the ride even more fun!
Dana L.
Nov 04, 2022
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A thousand times BOOK IT! Came across snuba from a friend who had done it a few years ago. This tour was hands down the best part of the trip. The snuba is the way to go. We boated out to Molikini Crater which was about a 30 min sail. Enough time to get some quick training of using the snuba gear and listen in on the instructor, Julie who has been doing this around the world and calling Maui home for the past 14 years. So, totally worth it.
I didn't make it down very deep due to some anxiety but still enjoyed seeing all of the under water beauty. There were sooo many fish. The coral is stunning. You can snuba and snorkel on this tour so you still get a good amount of "play time." The island is magical. You will feel all of what I'm describing when you take this tour. The staff showed so much Aloha. Takako and Zack were awesome. The Captain was also awesome.
Even served some drinks when it was busy and the boat was anchored. The food was really solid too. Breakfast had some croissants, muffins, fruits and some guava juice. The lunch was burgers, chicken, hot dogs with some chips. Also very good. Seriously ono! I hope you experience this. You'll thank me later. Aloha! A few tips: Bring a rash guard or wet suit top. They rent them for $10 but you'll like having your own. Bring cash. Ps don't forget to tip your crew and instructor.
I didn't make it down very deep due to some anxiety but still enjoyed seeing all of the under water beauty. There were sooo many fish. The coral is stunning. You can snuba and snorkel on this tour so you still get a good amount of "play time." The island is magical. You will feel all of what I'm describing when you take this tour. The staff showed so much Aloha. Takako and Zack were awesome. The Captain was also awesome.
Even served some drinks when it was busy and the boat was anchored. The food was really solid too. Breakfast had some croissants, muffins, fruits and some guava juice. The lunch was burgers, chicken, hot dogs with some chips. Also very good. Seriously ono! I hope you experience this. You'll thank me later. Aloha! A few tips: Bring a rash guard or wet suit top. They rent them for $10 but you'll like having your own. Bring cash. Ps don't forget to tip your crew and instructor.
Sonya Byers
Sep 03, 2022
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2nd time visiting Pride of Maui. 1st was for whale watching/snorkeling and this was snorkeling. Loved it! The staff is what makes it. They're all so nice and make sure you're taken care of. My son is so afraid of water and with their help and a little education he got in the water to snorkel for both stops! Wonderful boat! Great food and some of the best Mai Tai's on the island!