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Business Details
50+ Years
experience
Portland's Premier All-Business News & Financial Radio Station
KBNP has been a trusted voice in business news and financial information since 1949, evolving from Portland's original KPAM to become Oregon's only 24-hour all-business news radio station. Our station pioneered internet broadcasting in 1994, delivering real-time programming to a global audience while maintaining deep roots in the Portland community. We specialize in providing actionable insights on investment strategies, business practices, and wealth management through a platform that combines decades of broadcasting expertise with cutting-edge digital technology. Our team of experienced professionals curates content that addresses both the practical needs of entrepreneurs and the sophisticated interests of high-net-worth investors.

With a proven track record of delivering measurable results for advertisers, we've maintained long-term partnerships with 90% of our clients through annual self-renewing agreements. Our commitment to quality programming and targeted audience engagement has established KBNP as a respected authority in business media, serving listeners across multiple states through our network of affiliated stations.
Services
Business News Financial Information 24/7 Programming Online Streaming Audience Targeting
Details
  • Year established: 1949
Highlights and features
  • 75+ years of business media expertise since 1949
  • First radio station to offer real-time internet broadcasting in Oregon
  • Targeted audience of affluent, educated professionals with $126k+ average income
  • 24/7 programming covering financial markets, business practices, and investment strategies
  • 90% advertiser retention through proven results-driven campaigns
What people say
Qualified buyers Exceptional customer service Measurable results Best advertising platform Economical solutions
Services
Business News
Delivering comprehensive business news coverage since 1949, our programming focuses on market trends, economic developments, and industry-specific insights. We provide real-time updates on NASDAQ and DOW performance while maintaining local relevance through Portland business reporting. Our experienced team curates content that helps professionals stay ahead in today's fast-paced economic environment.
Financial Information
Specializing in financial education since 1989, we offer expert analysis on investment strategies, portfolio management, and wealth protection. Our programming covers stock market fundamentals, retirement planning, and economic forecasting to help listeners make informed financial decisions. The station's Money Station identity reflects our commitment to financial literacy.
24/7 Programming
Providing uninterrupted business news and financial information since 1994, our 24/7 programming ensures listeners never miss critical market updates. This round-the-clock service includes specialized shows hosted by industry experts covering different aspects of business and finance throughout each day.
Online Streaming
As Oregon's first internet radio station, we offer high-quality live streaming of all programming since 1994. This digital platform extends our reach to a global audience while maintaining the same professional content quality as our traditional broadcasts. Listeners can access programming from anywhere with internet connectivity.
Audience Targeting
Our programming specifically targets affluent, educated professionals with 90% college education rates and $126k+ average household income. This well-defined demographic includes business owners, investors, and executives seeking actionable business intelligence and investment opportunities.
People
Keith Lyons
General Manager
With extensive experience in business media, Keith oversees KBNP's operations and strategic direction. He ensures the station maintains its position as Oregon's leading business news provider while adapting to evolving media consumption patterns.
Jenifer LeStaht
Account Executive
Jenifer specializes in helping businesses maximize their advertising effectiveness through KBNP's targeted programming. She works closely with clients to develop customized solutions that deliver measurable results in Portland's competitive market.
Questions
What type of programming does KBNP offer?
We specialize in 24/7 business news, financial market updates, investment strategies, and business practice programming tailored for professionals and investors.
How long has KBNP been in business?
Since 1949, making us Oregon's longest-running business-focused radio station with continuous service to the Portland business community.
Who listens to KBNP programming?
Our audience includes affluent, college-educated professionals with $126k+ average income, business owners, investors, and executives seeking actionable business intelligence.
Why do advertisers choose KBNP?
90% of our advertisers maintain annual agreements due to our proven ability to deliver qualified buyers and measurable campaign results through targeted business audience reach.
Can I listen to KBNP online?
Yes, we've offered live streaming of all programming since 1994, making us Oregon's first radio station with real-time internet broadcasting capabilities.