Business Details
41 Years
experience
Trusted Marketing Solutions for Associations Nationwide
Founded in 1985, Touch Tone Marketing (MMS) has established itself as a trusted national marketing partner for associations of all sizes. Our expertise lies in creating multi-channel direct marketing solutions grounded in proven principles, combining strategic planning with execution across fundraising, membership recruitment, and customer service. We pioneered direct marketing techniques for political action committees and now apply our experience wherever responsive communication is critical. Our in-house capabilitiesfrom design to implementationensure no aspect of client campaigns is outsourced, allowing us to deliver personalized attention and comprehensive services that competitors cannot match.With a team partially composed of military-affiliated professionals, we emphasize rigorous training and operational discipline to align with client objectives. Our approach treats client businesses as our own, focusing on understanding goals, roadblocks, and opportunities to develop tailored programs that maximize ROI while maintaining industry-low costs.
Services
PAC Fundraising
Membership Recruitment
Inbound Customer Service
Direct Mail Printing
Temp Membership Specialist
Digital Advertising
Details
- Year established: 1985
Highlights and features
- We maintain full in-house control over all campaign elements from strategy to execution
- Our military-trained team applies disciplined approaches to marketing challenges
- Tailored multi-channel campaigns combine direct mail, digital, and human interaction
- Decades of experience serving both small state-level and national associations
- PCI-compliant operations ensure secure handling of sensitive donor information
Associations and certifications
- PCI DSS
Services
PAC Fundraising
Our PAC fundraising services combine proven direct marketing techniques with modern multi-channel approaches. We help associations increase participation rates and donor retention while maintaining industry-low costs. Our team develops customized strategies that integrate direct mail, phone outreach, and digital campaigns to maximize revenue growth for political action committees.
Membership Recruitment
Membership recruitment solutions focus on expanding association memberships through targeted outreach campaigns. We employ data-driven approaches to identify prospective members and develop personalized communication strategies that drive conversions. Our services include campaign design, execution, and performance analysis to ensure sustainable membership growth and improved ROI.
Direct Mail Printing
Full-service direct mail production facility offering complete campaign support from strategy to delivery. Our capabilities include variable data printing, graphic design, and postal optimization services. We utilize advanced printing technology and testing methodologies to enhance response rates while minimizing financial risk for clients.
Inbound Customer Service
Professional inbound customer service solutions that reduce organizational burden while maintaining high service standards. Our trained representatives handle inquiries, process requests, and provide support across multiple communication channels. The service includes call handling, issue resolution, and detailed reporting without requiring minimum monthly commitments.
Digital Advertising
Comprehensive digital advertising services that complement traditional marketing channels. We offer display advertising, retargeting campaigns, native advertising, and social media marketing solutions. Our approach integrates digital strategies with existing direct mail and phone campaigns to create cohesive multi-channel marketing experiences that drive engagement and conversions.
People
Fran Carille
President / Founder
Fran Carille founded MMS in 1985 and pioneered direct marketing techniques for political fundraising. With decades of industry experience, she leads strategic direction while maintaining hands-on involvement in client relationships and campaign development.
Joe Maus
Executive Vice President
Joe Maus oversees day-to-day operations and client strategy implementation. With extensive experience in multi-channel marketing, he ensures campaign execution aligns with client objectives while maintaining operational excellence across all service areas.
Tiffany Meece
Vice President / Human Resources
Tiffany Meece manages human resources and team development at MMS. She leads training programs that ensure staff maintain high performance standards while fostering a professional environment that supports the company's military-affiliated workforce.
Jamie Graves
Director of Development
Jamie Graves leads business development initiatives and client acquisition efforts. With expertise in association marketing, he identifies growth opportunities and develops strategic partnerships that expand MMS's service impact across the industry.
Katherine Jones
Account Manager
Katherine Jones serves as PMP-certified account manager overseeing client relationships. She coordinates cross-functional teams to deliver customized marketing solutions while ensuring campaign performance meets established metrics and client expectations.
Questions
What types of organizations does MMS work with?
We serve associations of all sizes from small state-level organizations to national professional associations across various industries.
How does MMS handle campaign execution?
All campaign elements are managed in-house through our Virginia Beach facility, including strategy development, design, production, and implementation.
What geographic areas do you serve?
As a national marketing partner, we serve clients throughout the United States with remote campaign management capabilities.
What makes your team unique?
Our workforce includes military-trained professionals who apply disciplined approaches to marketing challenges with rigorous attention to detail.
How can I learn more about your services?
Contact us at [email protected] or call 757-430-1600 to discuss partnership opportunities and request our client portfolio.
