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Business Details
50+ Years
experience
Your Trusted Source for Outdoor Gear & Apparel
Great Outdoor Provision has been dedicated to equipping outdoor enthusiasts since 1972. Starting as a small store in Carrboro, NC, we have grown to operate nine locations across North Carolina and Virginia while maintaining our core commitment to quality outdoor gear and community engagement. Our team consists of passionate adventurers who rigorously test every product we sell, ensuring only reliable, high-performance equipment reaches our customers. We actively support local conservation efforts, donating a percentage of every purchase to land trusts and environmental initiatives. Our partnership with Black Folks Camp Too underscores our dedication to promoting inclusivity and unity in outdoor spaces. With decades of collective experience, we provide expert guidance on everything from hiking and camping to paddling and climbing.

Our curated selection of apparel, footwear, and gear reflects our deep understanding of outdoor needs, combining trusted brands with innovative products. We prioritize customer satisfaction through knowledgeable service, transparent practices, and a commitment to preserving natural landscapes for future generations. Whether you're preparing for a local adventure or a global expedition, our stores and online platform offer comprehensive resources to support your journey. This enduring legacy of expertise, trustworthiness, and community focus continues to define our approach to outdoor retail.
Services
Outdoor Apparel Footwear Camping Gear Paddlesports Equipment Climbing Gear Travel Accessories Dog Gear Gift Cards Events Conservation Programs
Details
  • Year established: 1972
Highlights and features
  • We have expert staff passionate about outdoor activities.
  • All products are thoroughly tested by our team.
  • We support local conservation efforts through donations.
  • Our partnership with Black Folks Camp Too promotes outdoor inclusivity.
  • 9 store locations across NC & VA for convenient access.
Services
Outdoor Apparel
We offer a comprehensive selection of high-performance outdoor clothing including base layers, outerwear, and sportswear from trusted brands like Patagonia and Teva. Our apparel is designed for durability and comfort across diverse weather conditions. Every item undergoes rigorous field testing by our staff to ensure it meets real-world adventure requirements.
Camping Gear
Our camping inventory features tents, sleeping bags, kitchen supplies, and navigation tools essential for wilderness expeditions. Products come from industry-leading manufacturers known for innovation and reliability. Our staff provides expert advice on selecting appropriate gear based on trip duration and environmental conditions.
Paddlesports Equipment
We stock complete paddlesport systems including kayaks, stand-up paddleboards, personal flotation devices, and paddles. Our inventory covers recreational and technical equipment suitable for rivers, lakes, and ocean environments. Staff members provide safety guidance and equipment selection assistance for all skill levels.
Climbing Gear
Our climbing section offers ropes, harnesses, carabiners, and protective gear meeting international safety standards. We carry both traditional and modern climbing equipment suited for indoor and outdoor environments. Certified staff provide technical specifications and usage recommendations for various climbing disciplines.
Conservation Programs
We actively support land preservation through partnerships with regional conservancies and percentage-of-sales donations. Our programs focus on protecting critical habitats and maintaining public access to natural areas. Staff organize educational events and volunteer opportunities to engage the outdoor community in conservation efforts.
Questions
What types of outdoor gear do you specialize in?
We carry comprehensive outdoor equipment including apparel, footwear, camping supplies, paddlesports gear, climbing equipment, and travel accessories from trusted brands.
Do you offer online shopping options?
Yes, our website allows online purchases with in-store pickup available at any of our nine retail locations across North Carolina and Virginia.
How does your conservation program work?
A percentage of every purchase funds local land trusts and environmental initiatives. We partner with organizations preserving natural spaces in North Carolina and Virginia.
Are your staff members trained in outdoor activities?
All employees are outdoor enthusiasts with hands-on experience testing products. Many staff members hold certifications in specific outdoor disciplines.
Do you provide gift cards?
Yes, we offer physical and digital gift cards available for purchase online or at any of our retail locations.
What locations do you serve?
We operate stores in Chapel Hill, Charlotte, Charlottesville, Greensboro, Greenville, Raleigh, Virginia Beach, Wilmington, and Winston-Salem.