Bradford Printing, Inc

read moreDirect Mail is just one part of the services that bradford printing
can assist you with after your print job is completed. We support local
businesses and mail houses and work with many in the Lansing area. Your project
can go from design, print, bindery to the mailer with ease. We look forward to
supporting your project with pride.

Advertising mail, also known as
direct, junk or admail, is the delivery of advertising material to
recipients of postal mail. The delivery of advertising forms a large and
growing service for many postal services, and direct-mail marketing forms a
significant portion of the direct marketing industry. Some organizations attempt
to help people opt out of receiving advertising mail, in many cases motivated by
a concern over its negative environmental impact.

Advertising mail
includes advertising circulars, catalogs, CDs, pre-approved credit card
applications, and other commercial merchandising materials delivered to both
homes and businesses. It may be addressed to pre-selected individuals, or un
addressed and delivered on a neighborhood basis.

read moreJust one of the many serviceswe canprovide toour customers is
the ability to design and produce their projects. Many of our clients already
have a design house and or advertising agency which we support. But for those
that are in need of smaller and ease of one-stop-shopping we offer our service
to you. We have two staffers available to help in understanding your project and
to assist you in developing a look and feel to your printing projects.

The term graphic design can refer to a number of artistic and
professional disciplines which focus on visual communication and presentation.
Various methods are used to create and combine symbols, images and/or words to
create a visual representation of ideas and messages. A graphic designer may use
typography, visual arts and page layout techniques to produce the final result.
Graphic design often refers to both the process (designing) by which the
communication is created and the products (designs) which are
generated.

Common uses of graphic design include magazines,
advertisements and product packaging. For example, a product package might
include a logo or other artwork, organized text and pure design elements such as
shapes and color which unify the piece. Composition is one of the most important
features of graphic design especially when using pre-existing materials or
diverse elements.

read moreBradford Printing has assisted many of our clients with understanding best
methods and opportunities to which they could successfully market and grow their
products through the many functions of our daily activities. Growing your
business is beneficial to our community and to each of us. When you grow we all
grow.

Marketing is the process by which companies determine what products
or services may be of interest to customers, and the strategy to use in sales,
communications and business development. [1] It is an integrated process through
which companies create value for customers and build strong customer
relationships in order to capture value from customers in
return.

Marketing is used to identify the customer, to keep the customer
and to satisfy the customer. With the client as the focus of its activities,
it can be concluded that marketing management is one of the major components of
business management. The evolution of marketing was caused due to mature markets
and overcapacities in the last decades. Companies then shifted the focus from
production to the customer in order to stay profitable.

read moreBradford Printing Inc., is always looking for talented staff members. If you have experience in sales, bindery and digital or offset printing you maybe the person we are looking for.

read moreBradford Printing has been working with many of our customers in printing their designs and designing catalogs and booklets for them. We have experience in printing booklets as small as 8 pages to books as large as 80+ pages. A brochure (also referred to as a pamphlet) is a type of leaflet. Brochures are most commonly found at places that people frequently visit or to promote an event or happening, brochure racks or stands may suggest visits to points of interest. There are also interpersonal brochures, which are brochures based on other people.

read moreBradford Printing has been working with many of our customers in printing their designs and designing business cards for them. Business cards are printed on some form of card stock, the visual effect, method of printing, cost and other details varying according to cultural or organizational norms and personal preferences. The common weight of a business card may vary on your location. High quality business cards without full-color photographs are normally printed using spot colors on sheet-fed offset printing presses.

read moreBradford Printing has increased our mailing production with bringing in house mailing and insertion capabilities. Our in-house mailing can manage your direct mail and NCOA issues. By building this Department we are able to print, fold, insert and deliver the completed project to the post office and in the local area you mailing hits doors steps within 3 days from dropping. So if you're mailing is getting to large to manage and you want full mailing services we are the one-stop-shop for your mailing needs.

read moreBradford Printing has been working with many of our customers in printing their designs and designing envelopes for them. An envelope is a common packaging item, usually made of flat material such as paper or cardboard. It is designed to contain a flat object, such as a letter or card. Traditional envelopes are made from sheets of paper cut to one of three shapes: a rhombus, a short-arm cross, or a kite. These shapes allow for the creation of the envelope structure by folding the sheet sides around a central rectangular area.

read moreA booklet/catalog or annual is a set of written, printed, illustrated, or blank sheets, made of ink, paper, parchment, or other materials, fastened together to hinge at one side. A single sheet within a book is a leaf, and each side of a leaf is a page. Are you in need of instructions on building a PDF ready for printing at Bradford Printing? We have made an short instruction sheet just for that. From simple one color projects to complex multi-color jobs, your projects will shine with all the vibrancy and quality obtainable with today's modern printing processes.

read moreBradford Printing has been working with many of our customers in printing their designs and designing single and multi-part forms for them. In business today forms are important part of tracking and calculating what's being done and with whom. A mechanic needs to document what they are doing to your car and needs to give you a copy of an estimate. A lawyer might need to have you sign a document for legal reasons. A salesman may have the need to give you a copy of your order. All of these are accomplished with a form of some kind or another.

read moreDirect Mail is just one part of the services that bradford printing can assist you with after your print job is completed. We support local businesses and mail houses and work with many in the Lansing area. Your project can go from design, print, bindery to the mailer with ease. We look forward to supporting your project with pride. Advertising mail, also known as direct mail, junk mail, or admail, is the delivery of advertising material to recipients of postal mail. The delivery of advertising mail forms a large and growing service for many postal services, and direct-mail marketing forms a significant portion of the direct marketing industry.