JLZ Business Service

Crafting a Marketing Plan A strong plan will assist your business thrive when you address strategic issues. The marketing section in your business plan should address issues outlining a detailed analysis of your competition. You may want to hire a veteran marketing consultant to assist you evolve this plan and update it frequently. Without a clearly defined marketing strategy, your business may fail. Recently, California Workers' Compensation regulations were amended and as a result, a revised posting has been released which becomes mandatory on October 8, 2010.