Lofstrom & Company Marketing Communications

read moreHow do you price your services? Pricing is usually determined by applying an hourly rate and determining the level of service required in order to determine a range for the fee. I have found that most clients, as do I, prefer to have a tight cost estimate, as opposed to an open hourly rate. For writing projects, my standard fee includes 1-2 revisions to meet the client's needs, provided they are not required due to a change in the scope or nature of the assignment. Where travel is required to complete an assignment, travel expenses are billed separately.

read moreFor more than 15 years, I have been helping professional service firms communicate their unique B2B skills and expertise. My experience comes from both working in the environment as an employee of a Big 4 accounting and consulting firm, and from serving professional service firms as an independent consultant in the accounting, management consulting, legal, financial, and engineering sectors. Over the years I've built lasting relationships with professional service firms clients by listening to them and understanding their business objectives, and turning those business objectives into sound marketing communications plans.