Motor Sport Auto
Auto Parts & Accessories in Orange, CA
Motorsport Auto was set up in 1979 by partners Ken and Greg Smith, who happen to be father and son. Back then, mail order auto parts specialists were a novelty. But Ken and Greg had a vision: become a complete-service cataloger of every part and accessory a Z-car owner could ever probably need or want, and build the firm on a foundation of client service. The vision included top-notch technical assistance. Motorsport would not be staffed by order-takers at some remote bureau, or high-pressure, commissioned salesmen.