Placemaking Group

read moreGuided by an entrepreneurial mindset, Barbara helps small businesses meet their organizational marketing goals through a strong web presence. Using a multi-disciplinary approach which includes marketing and branding strategy, customer experience planning, website user-experience, marketing automation and digital marketing, Barbara has helped clients increase visibility and convert leads through a customer focused strategy. Working with clients in nonprofit, professional services and B2B fields, she assists them in response to a changing landscape and move toward offering and selling products and services online.

read moreTargeted digital marketing helps regional manufacturing consulting firm Manex connect with customers and prospects to support their business growth and success. My experiences with so many professional organizations finds they show little regard for solving a clients problems. I must say that is especially true in tech.

read moreOur Placemaking Group team wants to understand your marketing challenges and help you face them. Our experience in strategy, custom website solutions, ecommerce and lead generation websites, and digital marketing, provides the foundation of a marketing program that works for your business or organization. Understanding your customer's perception of your business is essential to serving them well and building brand loyalty. Most of this perception stems from their cumulative experience with your brand, online and otherwise.

read moreCustom website design focuses on creating a well-organized website that guides users to what they need. When a site is easy to use, it helps visitors feel confident and comfortable leading to more interaction. Turn your website into more than a passive brochure site or flat storefront on the web. Allow for ordering, event sign up, recruitment, and facilitate member/employee communications and resources. Make your website customer-centric. Add tools to automate custom digital content distribution, integrate with CRM, create membership cards, power coupon systems, provide engineering support, and more.

read moreDesign is the visual aspect of your brand. When effective, design creates a feeling, conveys expertise, informs and engages. Our professionally trained designers create logos and brand packages, brochures, ads, websites, and social media graphics to deliver on this promise.