Rubin Communications Group

read moreSince 1991, Rubin Communications Group has helped companies and nonprofits establish or expand their brands in southeastern Virginia. Whether you're local or out of the area, trust the team that knows our community inside and out. We had a tight timeline but still needed a very upbeat and creative video for our annual meeting. We called Joel Rubin, and he and his team came up with a great idea, worked closely with us to get the project produced on time, and it was a big hit at the luncheon. Rubin Communications Group really delivered for the CBDA.

read moreThe first thing we ask of our clients is a seat at the table and an open and honest conversation. We want to know your organization's strengths (and weaknesses), what motivates you to succeed and where you believe opportunities for growth exist in the marketplace. Armed with this information and our own research, we carefully craft concise messages and suggest creative approaches to reach targeted audiences, using free media whenever possible. Understanding what generates a positive response takes the kind of judgment, talent and experience that has defined Rubin Communications Group since our founding.

read moreIt's not the reporter's questions that make a story newsworthy, it's your answers. We educate you on what news organizations want but also how you can work with them to position your organization positively. We understand what drives media interest and how to make interactions with journalists productive for both parties.

read moreCustomers trust and prefer companies that appear polished and experienced in their marketing. So make your first impression count with creative ideas customized for you by Rubin Communications Group's graphic design team.

read moreAny website, no matter when it was launched, must have new content on a regular basis. Your audience needs a reason to visit your site, and helpful, creative articles are the smartest way to bring people through the door week after week. In addition, Google has altered its search algorithm to boost sites with the most relevant, insightful information. Every blog post or article we write starts with the same question: what's the most essential information we can provide? At RCG, we practice what we preach.

read moreIn today's economic environment, brands must be uniquely relevant to their audiences in order to survive. Your brand strategy should define the specific audience you are targeting and the unique promise you are making. But strong brands are built through more than communication. True differentiation is based on your customers' experience with your product or service. What you do is actually more important than what you say.

read moreVideo can be a valuable marketing tool if it informs, entertains and creates an emotional connection with viewers. When people come to your website, they expect to see dynamic content presented in high definition quality and in a format that delivers information they need and in a package that respects their time and appreciates their level of understanding of the subject matter. Video production prices vary depending on location and time necessary to capture images and edit the final product. You can trust our team of on-camera talent, videographers and editors to deliver high quality HD productions.

read moreAt Rubin Communications Group, our mission is to help our clients become better known and/or understood. We help by building buzz in the community, whether it's through free media, paid advertising, websites, group presentations, direct mail or other approaches. Our market knowledge and creativity become our clients' chief assets. We are also the go-to firm when crisis hits, when reporters are calling for a statement, when employees and customers need reassurance or direction, when your business or brand are under fire.