TELLUS International

read moreOperationalization

For an Independent Software Vendor (ISV) pursuing an Azure strategy is ultimately a business decision. In order to make a decision, an ISV needs to address how to operationalize and monetize their strategy. TELLUS brings clarity by using the Business Model Canvas (Dr. Osterwalder: Business Model Generation), as one of the primary tools. This highly structured approach enables the client to analyze their business in a structured manner. Furthermore, the approach provides an opportunity to collaborate and discuss about the possible challenges that the ISV might have in its market penetration, resulting in stronger cohesion across the management team.

read moreCloud based applications are sold on a subscription basis (monthly, quarterly or annually). The greater the number of seats deployed per client, less frequent the billing cycle typically becomes. Often a minimum number of billing cycle commitments is required from enterprise clients. Subscriptions are always paid at the start of the billing cycle to incentivize channels and inside sales teams.

read moreThe Microsoft ecosystem is the most diverse and extensive of all the vendor ecosystems. Before the cloud the ecosystem was split into communities centered around product groups and within those communities into sub-communities, centered on industry verticals. With Azure, an ecosystem within the greater ecosystem is emerging. Application marketplaces (vendor or channel) will take on social functionality and eCommerce will evolve to take on aspects of Social Commerce. Steve Rubel (author of Micro Persuasion blog) has expanded the definition of Social Commerce to include collaborative e-commerce tools that enable buyers "to get advice from trusted individuals, find goods and services and then purchase them". We believe that this is the definition of Social Commerce with cloud app marketplaces.

read moreTELLUS International, Inc is based in Dallas, Texas. We focus on Microsoft and Microsoft ecosystem. Our work with Microsoft on a global basis several leadership roles in the ecosystem benefit our customers. TELLUS has delivered tens of workshops and educated hundreds of Microsoft partners in business modeling and execution. We understand the Microsoft partner ecosystem and how to build reseller channels. We focus on Microsoft ecosystem partners that build intellectual property (IP) such as software, service offerings, and managed services.

read moreWe help large Microsoft Global Independent Software Vendor (ISV) in the business model and digital transformation by facilitating workshops for different solution scenarios and innovating new workloads and solutions.