TTA Advertising
Advertising Agency in Phoenix, AZ
In the world of advanced web design and online advertising, eye tracking is the method used to discover which areas of a web site its visitors gravitate toward. This research is conducted by placing a specialized device on a subject's head that tracks eye movement when she's viewing a website, magazine, etc. The results supply us with very important information for developing a site in order to achieve our customer's aims for optimum ROI.