Business Details
Your Trusted Partner for Integrated TV & Digital Advertising Solutions
Onmedia Advertising Sales, a division of Mediacom Business, specializes in integrated TV and digital advertising solutions designed to maximize brand visibility and customer engagement. With a local team deeply familiar with regional markets, we develop targeted advertising strategies that combine the power of cable television with advanced digital platforms. Our services include search engine marketing, connected TV advertising, and data-driven audience targeting to ensure precise message delivery. We leverage Mediacom's state-of-the-art broadband network and $2.5 billion in recent infrastructure investments to deliver campaigns across 1,500 communities in 22 states.Our approach emphasizes creative consistency across platforms, real-time analytics for measurable results, and cost-effective frequency targeting through both traditional and emerging media channels.
Services
TV Advertising
Digital Advertising
Integrated Marketing
Search Engine Marketing
Connected TV Advertising
Highlights and features
- Local team with market-specific expertise in cable and digital advertising
- Data-driven targeting through 15-mile radius geographic parameters
- Integrated campaigns combining TV, digital, and connected TV platforms
- Award-winning creative development with real-time performance analytics
- Access to Mediacom's nationwide broadband network with 10 Gigabit+ speeds
Services
TV Advertising
Deliver messages through top-rated cable networks like AMC, TNT, and USA with demographic and geographic targeting. Our local team creates frequency-targeted campaigns that maximize message retention while minimizing waste. This service combines creative commercial production with strategic network placement for optimal audience engagement.
Digital Advertising
Develop data-driven campaigns using search engine marketing, social media targeting, and display advertising. We implement behavioral analytics and re-targeting technology to reach audiences actively seeking relevant products and services across digital platforms while maintaining brand consistency with traditional media efforts.
Integrated Marketing
Create unified advertising strategies that coordinate messaging across TV, digital, and connected TV platforms. This service ensures creative consistency throughout the customer journey, reinforcing brand messaging at multiple touchpoints while leveraging cross-channel analytics for performance optimization.
Search Engine Marketing
Implement targeted pay-per-click advertising and search engine optimization strategies. Our certified professionals use keyword analytics and audience behavior data to position clients prominently in search results while integrating campaigns with broader marketing initiatives for cohesive brand messaging.
Connected TV Advertising
Deliver targeted video ads through internet-connected TV platforms and streaming services. This service extends traditional TV campaigns to OTT platforms, using viewer behavior data to optimize ad placement across devices while maintaining message consistency with other advertising channels.
People
John Bush
Director of Sales
With extensive regional advertising expertise, John Bush leads sales efforts in multiple markets including Auburn and Albany. He specializes in developing localized media strategies that combine traditional and digital platforms for maximum business impact.
Josh Paulson
Director of Sales
Serving the Cedar Rapids area, Josh Paulson brings specialized knowledge of integrated media campaigns. He focuses on creating cost-effective advertising solutions that leverage both established and emerging platforms for client businesses.
Stacy Coriasco
Senior Director of Sales
As Senior Director of Sales in Moline, Stacy Coriasco develops comprehensive advertising strategies. Her expertise includes cross-platform campaign coordination and audience targeting solutions for regional businesses.
Parker Anderson
Director of Sales
Covering Des Moines markets, Parker Anderson specializes in integrated TV and digital advertising solutions. He works closely with businesses to create targeted campaigns that maximize local market penetration through strategic media placement.
Bob Marr
Local Sales Manager
Based in Columbia, Bob Marr provides tailored advertising solutions for local businesses. His approach combines traditional media strengths with modern digital targeting techniques to create effective, budget-conscious marketing campaigns.
Questions
What advertising platforms does Onmedia Advertising Sales offer?
We offer integrated campaigns across cable TV networks, search engine marketing, connected TV, social media, display advertising, and pre-roll video platforms.
How does Onmedia Advertising Sales target specific audiences?
We use geographic targeting (mile radius around zip codes/addresses), demographic data, behavioral analytics, and re-targeting technology for precise audience segmentation.
What makes cable TV advertising effective?
Cable TV offers cost-effective frequency targeting, upscale audience demographics, specialized programming alignment, and geographic precision compared to broadcast alternatives.
Can digital and TV campaigns be coordinated?
Yes, we create unified marketing messages that maintain creative consistency across both traditional TV and digital platforms for maximum brand reinforcement.
What analytics tools are available?
Our clients receive real-time analytics dashboards tracking brand awareness metrics, campaign performance, and audience engagement across all advertising channels.
