Business Details
33 Years
experience
Your Latin America Communications Partner
Jeffrey Group is the only agency exclusively dedicated to Latin America, founded in 1993 by Jeffrey Sharlach with a vision to create a globally competitive firm focused on client service. Our approach centers on influence through transparency, credibility, and partnership, prioritizing quality, responsiveness, and measurable results. With over 300 employees across the region, we specialize in corporate communications, public affairs, and digital strategies for multinational companies and global brands. Our team combines deep regional expertise with a flexible, innovative spirit to deliver tailored solutions that drive business success. Recognized with multiple Latin America SABRE Awards, we maintain a proven track record of building trust and delivering impactful campaigns.Headquartered in Coral Gables, Florida, we operate across major Latin American markets including Mexico City, So Paulo, and Buenos Aires. Our leadership team brings decades of experience in communications, ensuring clients receive strategic counsel aligned with evolving market demands. We emphasize long-term client relationships, evidenced by consistent program renewals and industry recognition. Our philosophy remains rooted in specialization, focusing solely on Latin America to provide unparalleled service and results.
Services
Corporate Communications
Public Affairs
Digital Strategy
Crisis Management
Media Relations
Creative Services
Stakeholder Engagement
Details
- Year established: 1993
Highlights and features
- We focus exclusively on Latin America with 30+ years of regional expertise.
- Our team combines global agency standards with local market knowledge.
- We offer integrated services across corporate communications, public affairs, and digital strategy.
- Recognized with multiple Latin America SABRE Awards for campaign excellence.
- We maintain long-term client relationships through transparent, results-driven approaches.
Associations and certifications
- SABRE Awards
What people say
Award-winning campaigns
Deep regional knowledge
Strong client retention
Services
Corporate Communications
We develop strategic communication plans to enhance corporate reputation and stakeholder engagement. Our team creates messaging that aligns with business objectives while maintaining transparency and credibility. Services include media relations, executive positioning, and internal communications tailored to Latin American markets.
Public Affairs
Our public affairs experts navigate regulatory environments across Latin America to shape favorable policy outcomes. We combine government relations, grassroots mobilization, and issue campaigns to support clients' business goals while maintaining ethical standards and community engagement.
Digital Strategy
We create data-driven digital campaigns that combine social media, content marketing, and analytics to engage target audiences. Our approach integrates regional digital trends with global best practices to maximize online impact and brand visibility across Latin America.
Crisis Management
Our team develops proactive crisis preparedness plans and rapid response strategies to protect brand reputation. We combine scenario planning, media training, and real-time monitoring to minimize reputational damage during crises across Latin American markets.
Media Relations
We build strategic relationships with regional media outlets to secure earned media coverage and thought leadership opportunities. Our services include press release development, journalist outreach, and media training tailored to Latin American media landscapes.
People
Brian Burlingame
Chief Executive Officer
Brian Burlingame has led Jeffrey Group since 2015, driving regional expansion and maintaining its focus on Latin America. With extensive communications experience, he oversees strategic direction and client relationships across the firm's operations.
Natalia Montoya
Managing Director, Latam Regional
Natalia Montoya directs regional operations with over 20 years of experience in Latin American communications. She specializes in cross-border campaigns and strategic counsel for multinational clients seeking regional market penetration.
Lus Joly
President, Brazil
Lus Joly leads Jeffrey Group's Brazil operations, combining local market expertise with global strategy. He has managed major corporate communications programs for Fortune 500 companies operating in the Brazilian market.
Karla Zamora
Managing Director, Mexico
Karla Zamora oversees Mexico operations with a focus on digital transformation and public affairs. She brings specialized knowledge of Mexican regulatory environments and media landscapes to client programs.
Denise Cancian
Chief Executive Officer, Argentina
Denise Cancian leads the Argentina office with expertise in corporate reputation and stakeholder engagement. She develops strategic communications programs for multinational clients operating in the Southern Cone markets.
Questions
What regions does JeffreyGroup specialize in?
We focus exclusively on Latin America, operating across Brazil, Mexico, Argentina, and other key markets in the region.
What services does JeffreyGroup offer?
We provide corporate communications, public affairs, crisis management, digital strategy, media relations, and creative services for global brands.
How does JeffreyGroup approach client relationships?
We prioritize transparency, credibility, and partnership to create measurable results through tailored regional strategies.
What industries does JeffreyGroup serve?
We work with multinational companies across technology, healthcare, finance, energy, and consumer goods sectors.
What awards has JeffreyGroup won?
We've received multiple Latin America SABRE Awards for our innovative communications campaigns and client programs.
