Business Details
28 Years
experience
Expert Public Relations Services for Healthcare & Beauty Brands
KMR Communications has been a leader in public relations since 1998, founded by CEO Katherine M. Rothman. Our agency specializes in healthcare, beauty, fitness, and lifestyle PR, delivering strategic media relations and digital marketing solutions. With over 26 years of experience, we have secured placements in top-tier outlets like CNN, The New York Times, and Forbes.com, establishing clients as industry authorities. Our team combines deep media relationships with tailored campaigns to amplify brand visibility across global markets.We prioritize personalized service, ensuring every client receives direct attention from senior leadership. Our expertise spans product launches, crisis management, and social media strategy, supported by a proprietary database of 5,000+ media contacts. By integrating traditional PR with modern digital tactics, we drive measurable results for healthcare providers, beauty brands, and wellness professionals worldwide.
Services
Beauty PR
Fitness PR
Dermatology PR
Dental PR
Medical PR
Lifestyle PR
Media Relations
Social Media Management
Content Creation
Product Launches
Details
- Year established: 1998
Highlights and features
- We offer 26+ years of experience in healthcare and beauty PR.
- Our team has secured placements in 500+ media outlets.
- We provide personalized attention from senior leadership.
- Our campaigns combine traditional media and digital strategies.
- We maintain a proprietary database of 5,000+ media contacts.
What people say
Secured impressive media placements
Personal attention from senior leadership
Extensive media contacts
Tailored PR strategies
Proven track record
Services
Beauty PR
KMR Communications specializes in beauty public relations, offering tailored campaigns for skincare brands, salons, and cosmetic products. Our strategies leverage media placements, influencer partnerships, and digital marketing to position clients as industry leaders. With expertise in aesthetic medicine and trend-driven content, we enhance brand visibility through outlets like Allure.com and NewBeauty.com.
Fitness PR
Our fitness PR services target health and wellness brands, securing media coverage in print, digital, and broadcast platforms. We create campaigns that highlight innovative fitness trends, expert commentary, and product launches. Clients benefit from our relationships with top-tier outlets and influencers to build credibility and audience engagement.
Dermatology PR
KMR Communications provides specialized PR for dermatologists, focusing on medical expertise and treatment innovations. We secure placements in healthcare publications and mainstream media, emphasizing skin cancer prevention and cosmetic procedures. Our campaigns combine press releases, social media, and patient testimonials to drive practice growth.
Medical PR
Our medical PR services cater to doctors, hospitals, and healthcare organizations, emphasizing thought leadership and patient education. We craft narratives that align with FDA guidelines, securing coverage in outlets like WebMD and Health.com. Strategic media relations and crisis management bolster client credibility.
Lifestyle PR
KMR's lifestyle PR campaigns focus on fashion, nutrition, and wellness brands. We utilize influencer marketing, event promotions, and content creation to build brand authority. Clients gain exposure through partnerships with celebrities and media outlets, enhancing consumer trust and market presence.
People
Katherine M. Rothman
CEO
Katherine M. Rothman founded KMR Communications in 1998 after working at Sheila Feren Communications and Susan Blond Group. She specializes in healthcare and beauty PR, with a BA in Communications from American University. Her leadership has secured media placements for clients in over 500 outlets.
Questions
What industries does KMR Communications specialize in?
KMR focuses on healthcare, beauty, fitness, and lifestyle PR, representing clients like dermatologists, spas, fitness brands, and wellness professionals.
How does KMR measure PR campaign success?
We track media coverage, website traffic, social media engagement, and client-specific metrics like brand visibility and patient inquiries.
Can KMR handle both local and national PR campaigns?
Yes, we secure both local press for community engagement and national coverage in top-tier outlets like The New York Times.
What sets KMR apart from other PR agencies?
Our niche focus on healthcare and beauty, 26+ years of experience, and direct CEO involvement ensure personalized, results-driven strategies.
Does KMR offer social media management?
Yes, we create social media strategies aligned with brand goals, including content creation and influencer collaborations to boost engagement.
How do I start a PR campaign with KMR?
Contact us for a consultation to discuss your goals. We'll develop a customized strategy leveraging media relations, content, and digital tactics.
Videos
