Business Details
24 Years
experience
Your Trusted Brand Consulting Partner
At Vibe Marketing Group, we specialize in uncovering the authentic essence of businesses and transforming it into compelling brand narratives. With over two decades of combined experience in marketing, branding, and strategic communications, our team takes a holistic, inside-out approach to brand development. We collaborate closely with business leaders to identify core values, refine messaging, and create visual identities that resonate emotionally with audiences.Our expertise spans brand discovery, strategic positioning, and comprehensive marketing solutions tailored to businesses of all sizesfrom startups to large corporations. Founded on the belief that every business has a unique story, we combine creative excellence with deep industry knowledge to deliver impactful, results-driven branding strategies.
Services
Brand Consulting
Visual Identity
Social Media Strategy
Marketing Materials
Brand Management
Details
- Year established: 2002
Highlights and features
- 20+ years of combined experience in brand strategy and marketing
- Holistic inside-out approach to brand development
- Proven track record with businesses of all sizes
- Collaborative partnership with industry-leading creatives
- Award-winning team with academic and professional excellence
Services
Brand Consulting
Our brand consulting service uncovers your business's core identity through strategic discovery sessions. We analyze market positioning, develop compelling brand narratives, and create actionable strategies that align with your business goals. This service helps organizations establish authentic connections with their target audiences through consistent messaging and visual identity.
Visual Identity
Visual identity development focuses on creating cohesive brand aesthetics that reflect your company's values. We design logos, color palettes, typography systems, and brand elements that create immediate recognition. Our approach ensures visual consistency across all marketing materials, from stationery to digital platforms, reinforcing brand recall and professional credibility.
People
Riley Smith
President & Brand Marketing Specialist
Summa Cum Laude graduate with BS in Journalism & Media Communications from University of Nebraska at Omaha. Award-winning former Red Bull Student Marketeer and MavPR Account Associate with expertise in brand strategy and creative marketing.
Lori Worth
Founder
20+ year marketing veteran with holistic brand development expertise. Former VP of Marketing at Ox Industries, specializing in brand strategy, communications, and creative direction. Recognized for transforming businesses through authentic storytelling and strategic rebranding initiatives.
Questions
What makes your brand consulting approach unique?
Our inside-out methodology focuses on uncovering your business's authentic story through collaborative discovery sessions with leadership teams.
Do you work with businesses outside Kansas City?
Yes, we collaborate with clients nationwide through virtual consultations and strategic partnerships with creatives in multiple locations.
How long does the branding process typically take?
Most projects complete within 8-12 weeks, including discovery, strategy development, and implementation of brand assets across marketing channels.
Can you help established businesses rebrand?
Absolutely. We specialize in revitalizing existing brands through comprehensive audits, strategic repositioning, and modern visual identity updates.
