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Business Details
43 Years
experience
Experience Excellence in Dining and Community Service
We are J Basul Noble's Restaurant, a premier restaurant group rooted in the Southeast with a dual commitment to culinary excellence and community service. Since our founding in 1983, we have operated relaxed yet refined dining establishments that serve thoughtfully prepared meals while fostering opportunities to serve others through every interaction. Our vision extends beyond hospitalitywe aim to honor God through excellence in service to guests, team members, and purveyors. With over 40 years of experience, we have grown to include multiple restaurant concepts across North and South Carolina, each reflecting our dedication to simplicity, quality, and Southern hospitality. Our Pursuits initiatives, including the Charlotte Mecklenburg Dream Center and 10 Million Meals To Go, demonstrate our deep commitment to addressing food insecurity and restoring hope in underserved communities.

From our first location in High Point to our latest expansions in Ballantyne and Fort Mill, we remain driven by the belief that businesses should be forces for good. Our team combines decades of culinary expertise with a passion for creating spaces where people connect over exceptional food and shared values. Through partnerships like Le Premier Miracle Wine and Field Pea catering, we extend our impact beyond dining rooms to support charitable causes and elevate events with timeless standards. We measure success not only by the quality of our meals but by the positive change we help create in our communities.
Services
Restaurant Dining Catering Services Meal Donations Wine Sales Bakery Goods
Details
  • Year established: 1983
Highlights and features
  • We have over 40 years of experience in the restaurant industry
  • Our team operates 10+ unique dining concepts across the Carolinas
  • We combine culinary excellence with community-focused initiatives
  • Our restaurants serve both guests and neighbors in need
  • We maintain partnerships with local charities and non-profits
What people say
Exceptional meals Community-focused initiatives Multiple dining options
Services
Restaurant Dining
Our restaurants serve thoughtfully prepared meals in relaxed yet refined settings. From wood-fired cuisine at Rooster's to Southern barbecue at Noble Smoke, each concept offers unique menus crafted with fresh ingredients. We prioritize creating welcoming spaces where guests connect over exceptional food while supporting community initiatives through every visit.
Meal Donations
Through 10 Million Meals To Go, we distribute chef-prepared meals to neighbors in need. Guests can donate $5 at any location, with meals distributed weekly by our Dream Center team. This program has served over 170,000 meals during crises like the COVID-19 pandemic and Hurricane Helene, addressing local food insecurity.
Catering Services
Field Pea catering brings our culinary expertise to private and corporate events. Menus feature dishes inspired by our restaurants, using fresh, high-quality ingredients. We cater events of all sizes while maintaining the same commitment to excellence and community impact that defines our dining locations.
Questions
What restaurants are part of Noble Food and Pursuits?
Our group includes Rooster's Wood-Fired Kitchen, Noble Smoke, Bossy Beulah's, Copain Bakery, The Jimmy, and Field Pea catering across North and South Carolina.
How does Noble Food and Pursuits support the community?
Through initiatives like 10 Million Meals To Go and the Charlotte Mecklenburg Dream Center, we address food insecurity and support underserved communities.
Do you offer catering services?
Yes, Field Pea catering provides event services with menus inspired by our restaurant concepts for private and corporate events.
Where can I donate meals to neighbors in need?
Visit any Noble Food and Pursuits restaurant to donate $5 toward meals for neighbors in need through our 10 Million Meals To Go program.
What wine partnerships do you have?
Le Premier Miracle Wine, a custom Pinot Noir, supports the Charlotte Mecklenburg Dream Center and is available at all our restaurants.