Business Details
20 Years
experience
Your Trusted Performance Marketing Partner in Raleigh, NC
Trimark Solutions has established itself as a leader in data-driven performance marketing since 2006. The agency combines performance marketing with creative strategies to deliver measurable results for clients across diverse industries. With expertise in digital advertising, SEO, email marketing, and more, Trimark Solutions focuses on building conversion engines that drive growth. Their approach integrates paid, organic, and creative tactics to optimize client success. The agency serves businesses of all sizes, from startups to billion-dollar brands, with a 99% client retention rate.Their team of 16 core departments works collaboratively to refine strategies and scale campaigns effectively. Trimark Solutions emphasizes transparency, data-driven decisions, and continuous testing to maintain campaign performance. The agency's case studies demonstrate proven success in lead generation, ROI improvement, and market expansion for clients in home services, healthcare, construction, and other sectors.
Services
Digital Advertising
Paid Social
SEO Services
Email Marketing
Web Development
Video Production
Conversion Rate Optimization
Local Marketing
Franchise Marketing
Data Analytics
Details
- Year established: 2006
Highlights and features
- 20+ years of experience in performance marketing
- Integrated full-funnel strategies combining paid, organic, and creative tactics
- Data-driven approach with proprietary analytics platform (Waves)
- 99% client retention rate demonstrating long-term partnership success
- In-house team of specialists across 16 core departments
What people say
Driving performance
Real business impact
Positive ROAS
Proactive ideas
Valued partner
Services
Digital Advertising
Trimark Solutions's digital advertising services combine data-backed targeting with platform-native creative to maximize ROI. The agency specializes in full-funnel strategies across Meta, LinkedIn, TikTok, and programmatic platforms. Their approach includes audience segmentation, creative optimization, and integrated measurement to transform ad spend into measurable business outcomes.
Search Engine Optimization
The agency's SEO services integrate technical optimization, content strategy, and user experience improvements to boost organic visibility. Their approach combines keyword research, competitive analysis, and algorithm tracking with conversion-focused implementation. Case studies demonstrate 360% traffic increases and improved search rankings for clients across industries.
Email Marketing
Trimark Solutions's email marketing solutions combine automation, segmentation, and behavioral insights to drive conversions. The service includes CRM integration, deliverability optimization, and performance tracking aligned with sales objectives. Clients benefit from personalized nurturing sequences that improve lead conversion and customer retention rates.
Web Development
The agency creates high-performance websites optimized for conversions and user experience. Services include mobile-first design, speed optimization, and integration with marketing platforms. Their development approach prioritizes accessibility, security, and seamless alignment with broader digital marketing strategies to maximize business outcomes.
Data Analytics
Trimark Solutions's data analytics services feature proprietary platform Waves for comprehensive campaign tracking. The agency provides ROI measurement, funnel analysis, and data visualization to inform strategic decisions. Their approach transforms raw data into actionable insights that drive continuous campaign optimization and business growth.
People
Randy Goins
CEO and Founder
Randy founded Trimark Solutions in 2006 and has grown it into a leading performance marketing agency. With over 20 years of industry experience, he focuses on strategic direction and maintaining the agency's competitive edge through innovation and data-driven approaches.
Daniel Hurst
Partner, SVP of Marketing Operations
Daniel leads marketing operations with a focus on process optimization and client success. He brings extensive experience in scaling marketing initiatives and ensuring operational excellence across TriMark's diverse service offerings for enterprise clients.
Kelly Ebert
Partner, SVP of Content and Creative
Kelly oversees content strategy and creative direction, ensuring brand narratives translate into effective marketing assets. With deep expertise in content development, she drives creative excellence across digital campaigns and multimedia productions.
Cameron Gayle
SVP of Paid Media
Cameron leads paid media strategy, specializing in campaign optimization and ROI-driven approaches. He manages teams across paid search, social, and programmatic advertising to deliver measurable results for clients in competitive markets.
Eric Miller
VP of Web Development
Eric directs web development initiatives, focusing on creating high-performance digital assets that align with marketing objectives. His technical leadership ensures websites combine cutting-edge functionality with conversion optimization principles.
Questions
What industries does TriMark Digital specialize in?
TriMark Digital serves diverse sectors including home services, healthcare, construction, B2B, fiber telecommunications, golf, and lifestyle brands. Their data-driven approach adapts to industry-specific challenges across 50 states.
How does TriMark Digital measure campaign success?
The agency uses proprietary analytics platform Waves and tracks metrics like ROI, ROAS, conversion rates, and sales growth. Case studies show clients achieving 290-715% increases in key performance indicators.
What marketing services are included in their full-funnel strategy?
Services span awareness, conversion, nurture, and advocacy stages including paid media, SEO, email marketing, social media, video production, and website optimization for complete customer journey coverage.
How long do clients typically work with TriMark Digital?
With a 99% retention rate, most clients maintain partnerships beyond the first year, often continuing for 8+ years. The agency has worked with some clients through multiple business cycles and market changes.
What makes TriMark Digital different from other agencies?
Their unique combination of data-driven performance marketing, in-house creative production, and proprietary analytics platform enables precise campaign optimization that delivers measurable business outcomes rather than vanity metrics.
