Alaska Seafood Marketing

read moreASMI staff are currently working remotely but readily available to connect with you by phone or email. Find the ASMI staff directory here. Don't miss Tradex Foods 3-Minute Market Insight regarding seafood shoppers and their cooking habits in 2020. Chef's Garden, a full-service catering, event, and restaurant firm, hosted virtual cooking classes and a Facebook live event promoting Alaska halibut. Check out the recorded class here! In partnership with Restaurant Dive, ASMI launched a custom content playbook for restaurant operators.

read moreAt foodservice, the power of the Alaska Seafood brand is proven to increase seafood sales, as diners repeatedly show that they are more likely to order a dish with the word "Alaska" or the Alaska Seafood logo on the menu. The Alaska Seafood Marketing Institute's foodservice program is designed to help operators and distributors maximize their seafood offerings. ASMI staff are currently working remotely but readily available to connect with you by phone or email. Find the ASMI staff directory here.

read moreThese videos offer techniques from creating a menu that's fresh and ready to go for takeout, to walking through the entire process of receiving a handling and processing your Wild Alaska Seafood. You should never allow frozen seafood to thaw until you are ready to use it, as refreezing seafood severely alters its quality. It is important to note that when the word "fresh" is applied to seafood, it doesn't necessarily mean that the fish was harvested recently, or is of top quality. The best tasting, highest-quality seafood is often frozen and it's not surprising that Alaska, the largest commercial fishing industry in the country, is also the leader in seafood innovation.