Messages That Matter

In today's technology marketing environment, ineffective product positioning creates confusion and longer sales cycles. Your prospects receive up to 5, 000 marketing messages each day. How can you cut through the noise to build awareness and demand for your firm's product or service? Messages that Matter supplies the experience and tools you need to evolve powerful product positioning statements, and supporting message strategies. Successful software firms such as ADP Canada, Epicor, FRx Software.