Business Details
50+ Years
experience
Your Trusted Source for Comfortable Footwear
Beck's Shoes has been family-owned and operated since 1919, representing five generations of commitment to personalized footwear solutions. Our approach combines traditional craftsmanship with modern technology, including the Double Brannock Device for precise foot measurements and Aetrex foot scanners for pressure point analysis. We prioritize customer satisfaction through a curated selection of over 500 styles from trusted brands, addressing diverse needs from occupational safety to casual comfort.Our team of experts provides tailored recommendations, supported by free boot maintenance and custom fit aids to ensure long-term comfort. With 25 retail locations and 4 Shoemobiles across six states, we maintain a strong regional presence while upholding core values of integrity, leadership, and community involvement. Our 1,000+ five-star reviews reflect our dedication to resolving foot-related challenges through expert service and quality products.
Services
Foot Measurement
Foot Scanning
Custom Fit Aids
Safety Footwear Program
Boot Maintenance
Details
- Year established: 1919
Highlights and features
- Family-owned since 1919 with five generations of footwear expertise
- Uses patented Double Brannock Device and Aetrex scanning technology
- Offers free boot maintenance and custom fit aids
- Maintains 1,000+ five-star customer reviews
- Serves 6 western U.S. states with 25 retail locations
What people say
Excellent customer service
Knowledgeable staff
Eliminated foot pain
High quality products
Highly recommend
Services
Foot Measurement
Our Double Brannock Device measures both feet simultaneously for length, width, and arch length differences. This 97% accurate method ensures proper sizing to prevent discomfort from asymmetrical feet. Technicians use findings to recommend appropriate fit aids when size discrepancies exist.
Foot Scanning
Aetrex foot scanners map pressure points and arch height while providing emailable records of foot conditions. This technology identifies specific support needs for customized insole recommendations. Results help address chronic issues like plantar fasciitis through targeted footwear solutions.
Custom Fit Aids
Free fit aids include heel grips, tongue pads, and foam taps to create personalized shoe adjustments. These solutions address half-size discrepancies, pressure points, and arch support requirements without requiring new purchases. Staff demonstrate proper application techniques during fittings.
Safety Footwear Program
Corporate program provides workplace safety footwear with volume pricing and on-site fittings. Includes steel toe, slip-resistant, and static dissipating options from trusted brands. Businesses receive customized ordering solutions and bulk maintenance services.
Boot Maintenance
Complimentary cleaning and repair service for worn boots includes lace replacement and sole debris removal. Technicians assess structural integrity while offering refurbishment options. Service extends footwear lifespan while maintaining safety certifications for occupational use.
People
Adam A. Beck
CEO
Fifth-generation leader of Beck's Shoes, Adam oversees strategic growth while maintaining family commitment to personalized service. He represents decades of footwear industry expertise.
Julia Beck-Gomez
COO
As COO, Julia manages daily operations and customer experience initiatives. She brings extensive retail management experience to Beck's Shoes' service optimization efforts.
Patrick Marks
District Team Leader
Regional manager Patrick supervises multiple store locations while ensuring consistent application of Beck's fitting protocols across western U.S. operations.
Amanda Contreras
Vice President of Merchandising
Amanda directs product selection strategy, curating 500+ styles that balance fashion and function while maintaining Beck's quality standards.
Dan Dela Rocha
Director of Industrial Operations
Dan manages corporate safety footwear programs, developing partnerships with industrial clients to provide compliant protective footwear solutions.
Questions
How does Beck's Shoes ensure proper fit?
We use the Double Brannock Device for precise measurements and Aetrex scanners to analyze pressure points, combined with expert recommendations.
What makes Beck's different from other shoe stores?
Five generations of family ownership, free custom fit aids, and advanced foot analysis technology set us apart from typical retailers.
Do you offer services beyond shoe sales?
Yes, we provide complimentary boot maintenance, foot health consultations, and corporate safety footwear programs for businesses.
Can I return shoes if they don't fit?
Our return policy allows exchanges within 30 days with original receipt, ensuring satisfaction with your footwear purchase.
Do you have locations outside California?
We operate 25 stores across six western states: California, Nevada, Oregon, Washington, Utah, and Arizona.
How do you help with foot pain issues?
Our specialists identify pain causes through scanning and measurement, then recommend supportive footwear and orthotic solutions.