Business Details
23 Years
experience
Expert Public Relations Services in Memphis, TN
The Carter Malone Group is a Memphis-based public relations agency with a 21-year track record of delivering strategic communication solutions. Founded in 2003 by Deidre Carter Malone, our team combines decades of industry experience with a deep understanding of regional and national markets. We specialize in crafting targeted messaging through branding, media relations, and community engagement initiatives. Our award-winning campaigns reflect expertise in navigating complex challenges for corporations, nonprofits, and government entities.With offices in Memphis and Jackson, we maintain a client-centric approach that emphasizes measurable results and long-term partnerships. Our multidisciplinary team includes specialists in creative services, social media strategy, and multimedia production. We hold memberships in professional organizations like the Public Relations Society of America and have earned recognition through Telly Awards and VOX Awards. Our commitment to community extends to pro bono work that supports local development and social impact projects.
Services
Public Relations
Branding Strategy
Video Production
Social Media Management
Community Engagement
Government Relations
Creative Services
Media Training
Event Planning
Marketing Research
Details
- Year established: 2003
Highlights and features
- 21 years of strategic communication expertise in the Mid-South region
- Award-winning campaigns recognized by Telly and VOX Awards
- Customized community engagement strategies with measurable impact
- Multidisciplinary team with specialized skills in digital and traditional media
- Proven track record with both Fortune 500 companies and local nonprofits
Associations and certifications
- Public Relations Society of America
- Telly Award Winner
- VOX Award Winner
What people say
Professional and personable team
Boosted brand visibility
Award-winning campaign results
Effective community engagement
Excellent client communication
Services
Public Relations
Our public relations services combine strategic messaging with media expertise to build brand credibility. We develop comprehensive communication plans that include media relations, crisis management, and stakeholder engagement. With decades of local market knowledge, we connect clients with target audiences through tailored outreach campaigns.
Branding Strategy
We create cohesive brand identities that resonate with target audiences through comprehensive market analysis and creative execution. Our team develops brand guidelines, messaging frameworks, and visual elements that maintain consistency across all platforms. This includes logo design, campaign development, and brand positioning strategies.
Video Production
From concept to final edit, we produce professional video content that effectively communicates client messages. Our services include scriptwriting, on-location filming, and post-production editing. We specialize in creating promotional videos, social media content, and documentary-style pieces that engage viewers and support marketing objectives.
Social Media Management
We develop and implement data-driven social media strategies across major platforms to increase brand visibility and engagement. Our services include content creation, community management, and analytics reporting. We focus on creating authentic connections between brands and their audiences through targeted campaigns and real-time interaction.
Community Engagement
Our community engagement services focus on building meaningful connections between organizations and their stakeholders. We organize outreach initiatives, facilitate public forums, and develop partnership programs that enhance community relations. With deep local knowledge, we help clients navigate cultural and political landscapes to achieve their objectives.
People
Deidre Malone
Founder
Deidre Malone founded CMG after 30 years in marketing leadership roles including VP of Marketing Development at ALSAC/St. Jude Children's Research Hospital. A PRSA member and former Shelby County Commissioner, she brings extensive industry expertise and community connections to client strategy.
Kim Coleman
Vice President, Creative Services
Kim Coleman leads creative strategy with 20+ years of design experience. She manages brand development projects and oversees multimedia production, ensuring visual consistency across print, digital, and large-format platforms while maintaining client brand integrity.
Jennifer Sharp
Public Relations Director
Jennifer Sharp directs public relations initiatives with a decade of communications expertise. She manages media relations and strategic campaigns, leveraging her journalism background and advanced degree in strategic media to develop effective client messaging.
Patrick Malone II
Community Outreach Manager
Patrick Malone II specializes in community relations with 10+ years of local engagement experience. He coordinates outreach programs and government partnerships, utilizing his deep understanding of Shelby County networks to connect clients with key community stakeholders.
Dr. Teressa Fulgham McCarty
Public Relations Director - MS
Dr. Teressa Fulgham McCarty leads Mississippi operations with expertise in strategic communications and leadership development. As an author and former educator, she brings specialized knowledge in policy development and regional market dynamics to client campaigns.
Questions
What public relations services do you offer?
We provide comprehensive PR services including media relations, crisis communications, brand strategy, social media management, and community engagement programs tailored to client objectives.
Which geographic areas do you serve?
Our primary service areas include Memphis, TN and Jackson, MS with regional capabilities extending across the Mid-South region.
How do you develop PR strategies?
We begin with market analysis and client goals, then create customized communication plans that combine media outreach, content creation, and stakeholder engagement tactics.
What industries do you work with?
We serve diverse sectors including healthcare, education, nonprofit organizations, government entities, and corporate clients across multiple industries.
What awards have you received?
Our agency has earned multiple Telly Awards for video production excellence and VOX Awards recognizing outstanding Memphis public relations work.
Videos
