Business Details
40 Years
experience
Full-Service Marketing & PR Solutions in Boston
Founded in 1986, CM Communications has established itself as a leading marketing and public relations agency in Boston. Our full-service approach integrates brand development, public relations, social media, and digital marketing to create tailored strategies that meet the unique needs of each client. As a boutique agency, we provide direct access to senior team members, ensuring personalized service and measurable results. With decades of experience, we have built a reputation for delivering innovative solutions that build brands and drive success across diverse industries. Our team specializes in crafting compelling narratives that resonate with targeted audiences, leveraging a deep understanding of marketing disciplines to maximize impact. We prioritize clarity and transparency in all our work, avoiding industry jargon in favor of straightforward, actionable strategies.Our clients benefit from our proven track record in both consumer and business-to-business campaigns, supported by strategic partnerships and a commitment to collaboration. Recognized for our expertise in earned media and digital outreach, we help businesses increase visibility and market share through customized marketing programs. Our leadership team, including agency founder Lori Moretti, brings over 20 years of experience in shaping brand strategies and overcoming obstacles to growth. We remain actively involved in local business communities, including The Boston Club and Massachusetts Lodging Association, while maintaining a focus on delivering exceptional value to every client engagement.
Services
Integrated Marketing
Branding
Public Relations
Social Media Marketing
Advertising
Creative Services
Email Marketing
Details
- Year established: 1986
Highlights and features
- We offer direct access to senior marketing strategists with decades of industry experience.
- Our integrated approach combines multiple marketing disciplines for cohesive, cost-effective campaigns.
- Proven success in building brands across consumer and business-to-business sectors since 1986.
- Specialized expertise in earned media placements and digital outreach strategies.
- Boutique agency structure ensures personalized service without corporate bureaucracy.
Services
Public Relations
Our public relations services craft strategic communication campaigns that enhance brand visibility and reputation. We secure media placements in national print, digital, and broadcast outlets while developing targeted messaging for consumer and business audiences. Our team leverages decades of industry relationships to create impactful earned media opportunities.
Integrated Marketing
We develop comprehensive marketing strategies that unify brand development, digital outreach, and traditional advertising. This holistic approach ensures consistent messaging across all channels while optimizing budget efficiency. Our customized programs combine multiple marketing disciplines to deliver measurable business growth for clients.
Social Media Marketing
Our social media marketing creates dynamic online presences through platform-specific content strategies. We build audience engagement while maintaining brand consistency across networks. The service includes analytics-driven campaign optimization to maximize digital reach and conversion rates for both consumer and B2B clients.
Branding
We develop distinctive brand identities that resonate with target audiences. Our branding process identifies unique value propositions and translates them into cohesive visual and messaging frameworks. Services include market positioning, brand messaging, and identity design that establish lasting consumer connections.
Creative Services
Our creative services produce visually compelling materials that support marketing objectives. From advertising creatives to digital assets, we ensure all visual elements align with brand guidelines. The team delivers print and digital designs that effectively communicate key messages across multiple marketing channels.
People
Lori Moretti
Founder and President
With over 20 years of marketing experience, Lori Moretti founded CM Communications and pioneered integrated marketing strategies. She specializes in brand development for startups and established businesses while maintaining active roles in Boston business organizations.
Questions
What marketing services does CM Communications offer?
We provide integrated marketing, public relations, social media, branding, advertising, creative services, and email marketing solutions tailored to each client's specific needs.
Which industries does CM Communications serve?
Our agency works with clients across diverse sectors including hospitality, restaurants, consumer packaged goods, entertainment, and business-to-business industries throughout Boston and beyond.
How does CM Communications approach marketing strategy?
We combine multiple marketing disciplines into customized programs focused on measurable results. Our boutique structure allows direct access to senior strategists for personalized campaign development and execution.
What makes CM Communications different from other agencies?
Our integrated approach, senior-level client access, and proven Boston market expertise set us apart. We avoid industry jargon in favor of clear strategies that deliver tangible business outcomes for clients.
